LUND, Sweden, April 17, 2002 (PRIMEZONE) -- The Wilh. Sonesson subsidiary Halsokostcentralen (HKC) has signed a cooperation agreement with Ferrosan for the distribution of Ferrosan AB's health and cosmetics product range in the Swedish market. At the wholesale level, the agreement corresponds to sales of approximately SEK 90 M during 2001.
Ferrosan has chosen to coordinate the distribution of all of its health and personal care products in Sweden through HKC. The product range includes familiar brands such as Imedeen, Eskimo-3 and Zinaxin. At the end of 2001, Ferrosan acquired CostMedic, which is based in Huskvarna in southern Sweden.
"We are extremely satisfied that Ferrosan signed this strategically important agreement with HKC," said Anders Sjoholm, who is soon to assume the post of President of Wilh. Sonesson.
"We have evaluated various alternatives to coordinate and improve the efficiency of our distribution of health and personal care products in Sweden. We have chosen HKC, which is the market leader in specialist health retailing with efficient logistics and customer care," said Lars Andersson, Executive Director of Ferrosan AB.
Halsokostcentralen (HKC) was founded in 1938 and is the leading wholesaler of health and personal care products in Sweden. Its share of the market amounts to approximately 70 percent within the specialist health-retailing segment. In 2001, sales amounted to SEK 385.8 M.
Ferrosan was founded in 1920 and is one of Denmark's leading companies in personal and skin care in tablet form. In 2001, sales amounted to approximately SEK 620 M.
Wilh. Sonesson offers health products that satisfy a growing consumer demand. Health products comprise pharmaceuticals, naturopathic preparations, dietary supplements, and related personal care products. www.wilhsonesson.com
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