VAN NUYS, Calif., Oct. 15, 2002 (PRIMEZONE) -- Alera Technologies, developer and manufacturer of Advanced Optical Recording Solutions, proudly announces a $100 decrease in the Estimated Street Price (ESP) on its Award-Winning DVD+R Cruiser(tm) DVD Recorder Solution. Alera Technologies has won two in a row Editor's Choice distinctions for its DVD Recording solutions this year. The DVD+R Cruiser is an external DVD Recorder with USB 2.0 A-Connect(tm) supporting optional IEEE 1394 FireWire or Cardbus/PCMCIA connections and includes a software suite valued at more than $745 (A Complete Ulead Video Suite, Ahead Nero, and Cyberlink PowerDVD).
"When the DVD+R Cruiser was introduced just a few months ago, it was already successfully differentiated from other DVD+R recording products by its complete, professional strength software suite and its unique A-Connect strategy. A complete package, including the right software tools, is very important for all users, especially those that want to record and edit video," stated Perry Solomon, President and CEO of Alera Technologies. "We have experienced a very broad acceptance by prosumers, corporate, government, and education users resulting in higher-than-expected sales allowing us to dramatically reduce our prices."
The DVD+R Cruiser DVD Recorder (Alera Technologies Part No. 270104, Ingram Micro SKU No. 382093) provides video professionals and enthusiasts with the key features needed for creating DVDs or CDs. The new estimated street price of the DVD+R Cruiser is a low $499. It has the tools to author professional video presentations and put them on DVD discs in a format that can be played back on most DVD set top players and computer DVD-ROM drives. Alera Technologies includes Ulead's DVD Workshop, MediaStudio Director's Cut, Cool3D, and PhotoImpact software applications with the DVD+R Cruiser giving users the tools they need to manage their Video Production and recording. Also included is the acclaimed Cyberlink PowerDVD viewer, and with Ahead Nero, the DVD+R Cruiser is an excellent tool for archiving and exchanging data.
The DVD+R Cruiser is based on DVD+R/+RW technology with fast DVD Write and ReWrite speeds. It also reads DVD+R, DVD+RW, DVD Video, DVD-ROM, CD-ROM, CD-R and CD-RW discs. The DVD+R Cruiser can use either DVD+R media (Alera Technologies Part No. 300103, Ingram Micro SKU No. 645344) for archival purposes or ReWritable DVD+RW media (Alera Technologies Part Nos. 300100, for single pack and 300102, Ingram Micro SKU No. 643580 for 20 pack). It also writes CD-R and CD-RW.
The DVD+R Cruiser can be connected to multiple systems with different interfaces by merely changing cables. The DVD+R Cruiser external solution is offered with an A-Connect(tm) USB 2.0 Connection Kit.
The DVD+R Cruiser can also be connected with optional A-Connect FireWire IEEE 1394 Connection Kit for PC (Alera Technologies Part No. 240110), A-Connect Cardbus/PCMCIA Connection Kits (Alera Technologies Part No. 240112, Ingram Micro SKU No. 326338) and optional Macintosh A-Connect FireWire Connection Kits (Alera Technologies Part No. 240115, Ingram Micro SKU No. 645358) includes Charismac Discribe software for Macintosh. A-Connect kits extend portability between systems with different connection ports and buses. An optional Vertical Stand is also available (Alera Technologies Part No. 240113).
Alera Technologies' full line of DVD and CD recording and duplication solutions are featured at 4SURE.com, AAFES, Amazon.com, BestBuy, Buy.com, CDW, Comark, CompUSA, Global Computer, Insight, J & R, Mac Connection, MacMall, Micro Center, Office Depot, PC Connection, PC Mall, Tech Depot, in addition to other leading retailers, and are available to resellers through Ingram Micro, the world's largest micro computer distributor. Complete information is available at http://www.aleratec.com .
More on Alera Technologies
Alera Technologies is a leading developer and manufacturer of "Prosumers' Choice" solutions for the DVD and CD recording technology markets. Alera Technologies' exciting new DVD and CD recording solutions are creating a new standard in the industry with professional strength solutions at consumer prices that are exceptionally easy to use and understand. The Alera Technologies offering is augmented with advanced high performance DVD and CD media, and unique, useful accessories. Alera Technologies is headquartered at 7949 Woodley Ave., Van Nuys, CA 91406. For more information visit http://www.aleratec.com. E-mail sales@aleratec.com. Toll Free Phone: 1-866-77-ALERA, Phone: 1-818-442-9989, or FAX: 1-818-475-5200.