Swedish Match announces new prices on moist snuff, for sale in the US


STOCKHOLM, Sweden, Nov. 17, 2003 (PRIMEZONE) -- Swedish Match AB announced today that Swedish Match North America has increased wholesale prices on its moist snuff, effective November 17, 2003. The new wholesale list price for Timber Wolf will be $1.87 per can, and for Renegades $2.81 per can. Longhorn wholesale list price is unchanged at $1.71 per can.

Swedish Match is a unique company with its range of market-leading brands in the product areas of snuff and chewing tobacco, cigars and pipe tobacco -- tobacco's niche products -- as well as matches and lighters. The Group's global operations generated sales of 13,018 MSEK in 140 countries for the twelve month period ending September 30, 2003. Swedish Match shares are listed on Stockholmsborsen (SWMA) and Nasdaq (SMWAY).

Swedish Match AB (publ), SE-118 85 Stockholm Visiting address: Rosenlundsgatan 36, Telephone: + 46 8 658 02 00 Corporate Identity Number: 556015-0756 www.swedishmatch.com

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The following files are available for download:

http://www.waymaker.net/bitonline/2003/11/17/20031117BIT00170/wkr0001.doc

http://www.waymaker.net/bitonline/2003/11/17/20031117BIT00170/wkr0002.pdf



            

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