SAN DIEGO, Dec. 11, 2003 (PRIMEZONE) -- On December 10, 2001, SMS.ac launched a suite of mobile consumer applications based on its proprietary MMSbox technology, enabling the worldwide exchange of text and multimedia messages to virtually any wirelessly enabled device. On that date, the company founders sent text messages to 150 friends and family members that encouraged them to communicate wirelessly, using SMS.ac. Two years later and without any marketing expenditures, SMS.ac (www.sms.ac) has more than 10 million registered members, making it the largest mobile community in existence.
SMS.ac's philosophy as a communication company has been and remains to provide communication globally, rather than focusing on relatively small pockets of coverage. SMS.ac agreements afford its users connectivity to over 400 mobile networks around the world.
"The promise of wireless communications is the delivery of anytime, anyplace access to everyone and everything," said Michael Pousti, chairman and chief executive officer at SMS.ac. "Access within one, two, or even a hand-full of locations isn't compelling. It's like buying a new car and then being told you can only drive on certain roads. Our endeavor is to knock down the walled gardens and open all avenues to unbridled communication."
SMS.ac is not only establishing global connectivity routes through mobile operators, the mobile communications company is also effectively integrating with their billing systems. Through revenue share agreements, SMS.ac is already able to collect monies from the consumer subscribers of more than 40 mobile operators. No other mobile communications company has so many integrated billing agreements.
SMS.ac's members receive permission-based mobile phone advertisement and promotions on their mobile phones. This unique inventory of opted-in mobile consumers represents one of the most valuable marketing opportunities in existence, mobile consumers, and is the largest of its kind in the world.
"The last two years have seen world record-setting growth for SMS.ac," said Pousti. "Still, there is a tremendous amount of responsibility that comes with being a leader in the mobile communications space. We are constantly challenged internally to rise to new levels of performance, for our partners and for the millions of mobile users that use SMS.ac products and services."
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About SMS.ac
SMS.ac, Inc. is a mobile communications company whose proprietary MMSbox(tm) technology enables the exchange of text (SMS) and multimedia (MMS) mobile communications across any technology platform, deliverable to any enabled wireless device. A demonstration of MMSbox technology is available at www.sms.ac. With more than 10 million registered users in 220 countries, SMS.ac is host to the largest community of mobile phone users in the world, offering connectivity to over 400 mobile networks worldwide. Through its core MMSbox(tm) technologies, SMS.ac, Inc. enables interoperable, worldwide wireless interaction between network operators, the Internet, enterprises, consumers, third-parties and application/content developers. SMS.ac's global initiatives are igniting the widespread adoption and use of wireless data.
SMS.ac derives revenues through shared revenue relationships with mobile operators around the world. Revenues are also realized from mobile marketing campaigns, technology licensing, subscriptions, sponsorships and other streams. SMS.ac's consumer site (www.sms.ac) is an example of the brandable web interfaces to MMSbox(tm) technologies available for licensing. To view the SMS.ac corporate web site, visit www.sms.ac/corporate.