LOS ANGELES, Jan. 14, 2004 (PRIMEZONE) -- Karma Media, Inc. (OTCBB:KRMA) today announced the signing of a marketing agreement with A Special Wish Foundation, one of the leading wish-granting organizations in the United States. The agreement calls for A Special Wish Foundation to become one of the preferred recipients of Karma Media's proprietary fundraising mechanism in which each client merchant systematically opts to "give back" a portion of all gross sales generated to a designated charity.
Concurrently with the completion of the agreement, Karma Media delivered its first royalty check to A Special Wish Foundation. "This agreement clearly proves the viability of our business model. We look forward to converting dozens of merchants into socially responsible corporate citizens this year by using the platform we have built to structure many win-win relationships between our clients and worthy causes with which they can identify," said Dominique Einhorn, Karma Media's Chief Executive Officer.
"We feel very fortunate and excited to have this new relationship with Karma Media. As this economy rebuilds, it is a great feeling to know a company such as Karma Media can still represent the spirit of giving. We feel very strongly about this business model and what it can do for organizations like ours," added Darryl Celler, National Business Manager for A Special Wish Foundation.
About A Special Wish
A Special Wish Foundation, Inc. is a non-profit charitable organization dedicated to granting the wishes of children under the age of 21 who have been diagnosed with a life-threatening disorder. Founded in 1982, A Special Wish Foundation was one of the first wish-granting organizations in the United States, and now has chapters across the U.S. and one in Moscow. Since 1982, wishes have been granted to thousands of qualifying children. A Special Wish Foundation is the only major wish-granting organization in the United States that grants wishes to qualifying infants, children, and adolescents from birth through and including the age of 20 years.
About Karma Media
Karma Media, Inc. is a cause-related technology marketing company. The Company has developed a marketing model that involves consumers, businesses and charities in a concept where one contributes to the benefit of the other in complete symbiosis. Karma Media's primary offering is a proprietary customer acquisition model that takes the guesswork out of a merchant's marketing budget by providing full accountability to the client on the back of a straight pay-for-performance business model. The power of the Karma Media concept resides in that each participating merchant systematically opts to "give back" a portion of all gross sales generated to a designated charity.
Legal notice regarding forward-looking statements: Certain statements in this news release may contain forward-looking information within the meaning of Rule 175 under the Securities Act of 1933 and Rule 3b-6 under the Securities Exchange Act of 1934, and are subject to the safe harbor created by those rules. All statements, other than statements of fact, included in this release, including, without limitation, statements regarding potential future plans and objectives of the company, are forward-looking statements that involve risks and uncertainties. There can be no assurance that such statements will prove to be accurate and actual results and future events could differ materially from those anticipated in such statements.