MONTREAL, July 20, 2005 (PRIMEZONE) -- A.G. Media Group, Inc. (Pink Sheets:AMGJ) has been named official online marketing partner for the newly announced national brand promotion, The Mother Daughter Cook-Off: A New Generation of Cooking Healthy(r).
Under the Agreement, A.G. Media Group will provide new media marketing and promotion services for the event, including online registration, targeted advertising and brand awareness campaigns through GospelCity.com and its digital media services.
Emerald Entertainment and Sports Inc.(r) has provided over 10 years of multi-faceted corporate promotional programs, and now presents The Mother Daughter Cook-off: A New Generation of Cooking Healthy(r). The event will take place in New York, Chicago, Los Angeles, Houston, Philadelphia, Dallas, Miami, Washington, DC, Detroit, Memphis, New Orleans and Atlanta. Promotion begins November 2005 and ends May 2006. The event is being marketed to both the secular and faith-based markets. Vendors, food exhibits, celebrity judges and family entertainment will all come together for this exciting, one of a kind competition and exposition.
African American cuisine, more commonly known as "Soul Food," has become a recognizable and unique part of American culinary culture. Food preparation will serve as a focal point for this promotion, but the primary communication platform will be to address health issues that specifically affect the African American community.
"Our goal is to continue to build positive, bonding, fun-filled family events that further strengthen the African American community. A.G. Media's GospelCity provides the perfect medium to reach the targeted audience we're seeking for this groundbreaking promotion and event," stated Dallas Thompson, Marketing Director of Emerald Entertainment.
The core objective of this initiative is to access a key influential market segment-African American women, the majority of whom are primary decision-makers for household purchases in the Black community. Additionally, the program focuses on issues disproportionately affecting African-Americans, demonstrating leadership, consistency and corporate citizenship that will enhance the overall image and perception of involved organizations with respect to the target market.
About A.G. Media Group, Inc.
A.G. Media Group (http://www.agmediagrp.com) was established to become a leading Christian media holding company comprising Christian-based Internet, print, radio and television related content properties and technology development services. A.G. Media is also focused on the development of valuable, high demand content for distribution through multiple media outlets and through its continually growing audience base.
About GospelCity GospelCity, part of A.G. Media Group's Internet and New Media Division, utilizes new media technologies and services to provide access and exposure to Christian music and entertainment. GospelCity produces GospelCity.com, recognized as the leading web destination for Urban/Gospel Christian music fans and consumers who desire to access Christian music, artist information, inspirational content, community exchange and spiritual programming online. GospelCity.com offers an easy and enjoyable means to connect consumers with the Christian music industry and with other Christian music fans and consumers.
About Emerald Entertainment & Sports Inc.
Emerald Entertainment and Sports Inc. (EE&S) is a fully integrated marketing company specializing in strategic marketing, promotions and event development. The company builds integrated, effective and measurable marketing and promotion programs where all marketing activities are pursued. EE&S clients include global corporations, advertising agencies and media entities. Recent projects and clients include The NFL Super Bowl Half Time, marketing for "The Passion of the Christ" film (East Coast), and marketing representation for Tiffany & Co., Whittnauer, Kellogg Company, Mercedes-Benz USA, Snapple Beverage Corporation, Godiva Chocolatier, IBM, Delta Airlines, Frito Lay, St. Joseph Aspirin and The Bahamas Department of Tourism. For more information about Emerald visit www.emeraldpromotions.com.
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