CHATSWORTH, Calif., Oct. 25, 2005 (PRIMEZONE) -- Alera Technologies, Inc., developer and manufacturer of Aleratec Advanced USB, DVD/CD duplicating, recording, and digital imaging solutions and Droppix SARL, designer of powerful and intuitive software packages for organizing and recording data, music, photos and videos, announced today the signing of an exclusive agreement for Droppix to develop special OEM versions of their DVD/CD recording and LightScribe supported labeling software to be offered in suites with Aleratec products. Aleratec and Droppix are working together to deliver LightScribe Direct Disc Labeling technology in Prosumer Markets and assure that standards are met for LightScribe supported functionality and features.
"Droppix brings a new and refreshing approach to disc recording and labeling software design and implementation that we are certain will delight our Prosumer users. With intuitive steps for recording, creating labels and labeling, they have successfully incorporated advanced features that are easy to understand, easy to use, and ideal for Prosumer, corporate, government and education applications." stated Perry Solomon, President and CEO. "We believe that Aleratec solutions, with LightScribe-compliant Droppix software, will be a showcase for LightScribe technology and offer our customers maximum utility with the lowest cost of ownership. We are very proud to be first to be able to offer these solutions."
"We believe that Aleratec's market understanding, customer relationships and complete offering of DVD and CD duplicating and recording solutions, make them the ideal partner to most successfully expand our thrust into the Americas. LightScribe-enabled Droppix Software and Aleratec DVD/CD recording and duplicating technology are a natural fit and we will be working together to produce very unique high value solutions," stated Robert Juzyna, President and CEO of Droppix SARL.
Until recently, consumers have had limited choices in creating labels for CDs and DVDs. Now it is easy to create professional-looking labels using the same laser that burns data inside a DVD/CD drive with LightScribe Direct Disc Labeling technology. Aleratec and Droppix are working with LightScribe to provide robust solutions for even the most demanding applications.
LightScribe technology is an integrated system that combines LightScribe-enabled DVD or CD drives with specially-coated discs and enhanced disc-burning software to produce precise, laser-etched labels directly onto CDs or DVDs. Consumers can design and produce labels to express their own creativity and personality.
"Working with Aleratec and Droppix expands the market scope of LightScribe-enabled applications, targeting CD and DVD duplicating markets," said Kent Henscheid, Marketing Manager for LightScribe. "We are excited that Aleratec and Droppix have joined the ranks of LightScribe-licensed hardware, software and media companies worldwide."
The full line of Aleratec DVD and CD recording solutions, duplication solutions, and accessories is featured at 4SURE.com, AAFES, Adorama, Amazon.com, B&H Photo Video, Best Buy, Buy.com, CDW, CompUSA, Global Computer, Insight, J & R, Mac Connection, MacMall, Mac Warehouse, Micro Center, NewEgg.com, Office Depot, PC Connection, PC Mall, PC Nation, Quill, QVC, Sears, Target, Tech Depot, Wolfe's, X10.com, and Zones, in addition to other leading retailers. Government and education customers may purchase from government and education specialists including AAFES, CDW-G, CompuCom, Daly Computer, EnPointe, Fed Tek, GCI, GE IT Solutions, GovConnection, GOVPLACE, Green Pages, GTSI, Horizon, Insight Gov, Manchester, Northern NEF, PC Mall Gov, Pomeroy, Sarcom, Shi.com, TIG and Unisys. All products are available to resellers through Bell Microproducts, DBL Distributing, Ingram Micro, and Ingram Micro Canada. Complete information available at http://www.aleratec.com
About Aleratec
Alera Technologies is a leading developer and manufacturer of Aleratec "Prosumers' Choice" solutions for the USB, DVD and CD duplicating, recording, and digital imaging markets. Exciting new Aleratec USB, DVD and CD recording, duplicating and digital imaging solutions are establishing a higher standard in the industry with professional strength solutions at consumer prices that are exceptionally easy to use and understand, creating the ultimate "out of box" product experience. Alera Technologies is headquartered at 9140 Jordan Avenue, Chatsworth, CA 91311. For more information visit http://www.aleratec.com. E-mail sales@aleratec.com. Toll Free Phone: 1-866-77-ALERA, Phone: 1-818-678-6900, or FAX: 1-818-475-5200.
About Droppix
Droppix SARL, the new gold standard in digital media technology, is a Paris-based company that designs, publishes and markets powerful and intuitive CD and DVD production software packages for individuals and businesses. Droppix Recorder(tm) is a next-generation CD and DVD creation software package that provides the advanced features and functions required by professional users as well as an easy-to-use user interface that even novice users find intuitive. Droppix Recorder lets users create CDs and DVDs with data, music, photos and videos and includes support for professional disc labeling with LightScribe(r) for Direct Disc Labeling technology from Hewlett Packard. Droppix distributes its software globally though the Company's web site as well as via Internet-based software download partners such as CNet's Download.com. For more information, visit www.droppix.com.
About LightScribe
LightScribe Direct Disc Labeling offers consumers and businesses a simple, no-hassle way to burn professional-looking, silkscreen-quality labels on their CDs and DVDs. LightScribe extends optical media, recorders and software through an integrated system of media with special laser-sensitive coating, laser control and imaging drive modifications, and labeling software enhancements. LightScribe uses the same laser that burns data in the disc drive to create precise, iridescent labels. LightScribe technology was developed and patented by HP. A business unit of HP, LightScribe licenses its technology to optical industry leaders in drive and media manufacturing and to hardware, media and software brands. Additional information about LightScribe is available at www.lightscribe.com.
The Alera Technologies logo is available at: http://media.primezone.com/prs/single/?pkgid=352