SAN MATEO, Calif., Nov. 9, 2005 (PRIMEZONE) -- Rodedawg International Industries, Inc. (Other OTC:RWGI) owns an exclusive worldwide contract for the purpose of marketing and distributing a new, amphibious 4x4 off-road recreational and rescue vehicle. This new, amphibious 4x4 off-road vehicle is called the "Rodedawg." The Rodedawg could be an added solution for emergency rescue, relief, and property protection efforts in all types of hurricanes, tornados, floods or natural disasters.
If only the minimum of units are sold in 2006 per the distributions agreements, this would add over 500 new unit sales or over 25 million dollars to our overall sales in 2006. Rodedawg International is targeting approximately 120 of the 200 plus countries worldwide to distribute the Rodedawg vehicle.
Rodedawg! An emergency rescue & disaster relief vehicle:
The Rodedawg is a revolutionary, new-to-the-civilian-market, amphibious 4x4 off-road vehicle that performs on land and water. The Rodedawg could be an ideal added solution to any disastrous flood or hurricane situation as a rescue and protection unit either by land or water. The Rodedawg can also be a wonderful tool for patrolling flooded areas to prevent looting and other hazardous situation crimes. Important: the Rodedawg can and will save lives. It is important to recognize that a public emergency organization (fire and police departments, etc.) in every city worldwide would benefit and should have one of these vehicles as part of their rescue, protection, and theft prevention equipment. The Rodedawg offers the speed and endurance of an off-road 4x4 vehicle that, at a moment's notice, can be driven into almost any type of flooding or water situation. The Rodedawg can reach almost any place a vehicle needs to go by land or water.
Why every fire and police department worldwide needs and should have a Rodedawg:
The Rodedawg is not only an added solution to almost any type of land or water disaster, but it can also have the flexibility of performing any function as if it were a SUV. The Rodedawg can be used on special assignments like rescue efforts in flooded areas affected by hurricanes, or it could be used simply as a utility vehicle by fire and police departments. The Rodedawg is priced at only $49,500 in most markets, which will make it one of the least expensive pieces of equipment owned by police or fire departments for the specialized jobs it will perform. Rodedawg International Industries Inc. believes that almost every fire and police department in the world will need to purchase at least one Rodedawg. There is no other single piece of equipment these agencies can own that will provide such a broad spectrum of life saving services. The potential for selling this amphibious vehicle to the tens of thousands of police and fire departments worldwide is great because the Rodedawg can only be purchased through Rodedawg International Industries Inc. The exclusive "Rodedawg" brand name is trademarked and the rights are owned by Rodedawg International Industries, Inc. The new Rodedawg, because it is an amphibious (land and water) vehicle, is filling a space in the market that virtually has no competition. The manufacturer of this product is a well-established, 20-year-old Chinese vehicle manufacturer, Beijing Automotive Works, Ltd.
Even though the Rodedawg, which is a land and water vehicle, is new to the civilian world market, it is important to understand that this vehicle has been used extensively and successfully by the Chinese military for many years. The Rodedawg is probably the only mass-produced amphibious, off-road 4x4 vehicle to enter the world market. The Rodedawg's tremendous adaptability makes its usefulness almost unlimited in both work and recreational activities. In a work environment, the Rodedawg could be anything from a security vehicle patrolling and cruising the Rio Grande River bordering Mexico and the U.S., or a simple land and water rescue vehicle. The Rodedawg fills a unique niche in the emergency rescue land and water applications.
Have fun in a Rodedawg!
The recreational uses of the Rodedawg are unlimited. If you enjoy outdoor adventures, exploring, boating, rugged trails, hunting, fishing or any other thing an adventurer might dream up, then you need to see, ride in, and own a new, exciting Rodedawg.
The company plans to make the Rodedawg available at special locations in major shopping malls in the U.S., Canada, Mexico, and South and Central America. You will be able to view, arrange for a demo, and even arrange the purchase of this vehicle right in the mall. The company plans to introduce to the U.S. market only the soft-top off-road version for the present time (after certification completion). The plan for each mall location will be to have a full-time sales representative and an actual "Rodedawg." The Rodedawg will carry a full, one-year warranty. Rodedawg International Industries, Inc. anticipates that it will have appointed and approved service centers in every city that has a sales outlet. This marvelous, adaptable vehicle does not even have any real competition, because a seventy thousand dollar boat will not perform on land, and a one hundred twenty thousand dollar vehicle like the HUMMER H1 surely will not swim on the water. The best news of all is the Rodedawg will have a price point fully equipped at under $50,000 in most markets.
The Rodedawg has tremendous market potential!
Rodedawg International Industries has a very unique market position because it owns the exclusive worldwide marketing and trademark rights to the Rodedawg and because there is virtually no competition in the amphibious (land and water) vehicle market. This gives Rodedawg International Industries a huge, worldwide market potential for their product. Because the Rodedawg is an exclusive product and Rodedawg International Industries owns the worldwide and trademark rights, the Rodedawg can and will have a regulated standard pricing minimum of only $49,500 for each vehicle sold. This price point will give the company a 40 percent margin or approximately $20,000 gross profit per vehicle.
Rodedawg International Industries has defined two very explosive segments of the worldwide market for their initial marketing efforts. The first of the two targeted marketing efforts will be the disaster relief market. Rodedawg International Industries will contact every fire and police department worldwide to offer them a Rodedawg. There are tens of thousands of potential fire and police departments that will have a need for a Rodedawg worldwide. The second targeted market for the Rodedawg is the retail market segment. Rodedawg International Industries will set up retail locations in large shopping malls worldwide to display and arrange the sell of a Rodedawg to the general public. Rodedawg International Industries has a very obtainable company goal to sell a minimum of only three thousand of these vehicles in both markets in 2006 (subject to financial and production arrangements). Rodedawg International Industries feels very confident that these numbers will expand greatly in the future as the product and brand become more established. If three thousand vehicles are sold yearly with a twenty thousand dollar gross profit per vehicle, this would give the company a sixty million dollar gross profit for 2006.
If you or your company have an interest in becoming a sales agent or in purchasing a Rodedawg unit, please contact Rodedawg International Industries, Inc. by calling 1-800-931-Rodedawg or view our website at Rodedawg.com.
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Statements contained in this document which are not historical fact are forward-looking statements based upon management's current expectations that are subject to risks and uncertainties that could cause actual results to differ materially from those set forth in or implied by forward-looking statements. The sale of certain products and services may not develop as expected; the development of these products and services may not proceed as planned. The company's stock may also be affected by other risks as described from time to time.
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