ATLANTA, May 8, 2006 (PRIMEZONE) -- OTC Stock Review announces that it has initiated coverage of Utix Group, Inc. (OTCBB:UTIX). Utix Group, Inc., headquartered in Burlington, MA and founded in 1986, is the leader in prepaid experiential gift tickets that deliver personal choice, convenience and coverage while allowing the recipient to enjoy more recreation, leisure and entertainment activities. Utix provides prepaid experience tickets to corporate and retail buyers offering first class access to a nationwide network of participating golf courses, ski resorts, movie theaters, and spas throughout the United States and Canada.
Currently, 200+ million Paper Tickets are used at Sports Stadiums, Arena Events, Museums and Zoos and Entertainment Venues. Over 20% or 40 million paper tickets are purchased by Corporate / Gift Buyers that seek tracking and reporting and the flexibility of magnetic strip technology. Capitalizing on a market shift from paper to plastic, there are no direct competitors -- Utix with its patent pending platform has the only experience based solution available. As issuer on DISCOVER Network, Utix tickets are easily redeemed at venues and merchants' existing point of sale terminals.
In an Independent Study, Utix Tickets were more compelling than cash cards. In fact, 81% say it is "effective as a reward program" while 77% say Utix "improves the relationship" between the customer's company and its clients or employees. The variety of venue options is the leading factor differentiating Utix from others, and more than half (55%) say Utix is "more memorable" than branded cash as a choice. 79% say they will buy Utix again, and 80% say they will recommend Utix to colleagues.
Utix developed its proprietary products with WildCard Systems as processing partner. WildCard Systems serves the Utix platform as the exclusive processor, customer service representation and ticket manufacturing. Utix is an Official Issuer on the DISCOVER Network, one of many proprietary payment networks in the U.S. DISCOVER cooperatively markets Utix to merchants and venues and provides a flexible payment rail at the merchant level.
The complete report is available at http://www.otcstockreview.com/utix.htm.
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