NME Appoints Zeno to Undertake Public Relations Activity


LONDON, Sept. 22, 2006 (PRIMEZONE) -- NME (OTCBB:NMEN) has appointed Zeno, a Daniel J Edelman company, to provide public relations support.

NME is a global supplier of an innovative High Definition technology format HD VMD, the next generation high storage capacity optical disc.

Zeno will support NME across global markets with a focus on Europe, US, China and India.

Sue Ryan, Chief Executive of Zeno Group London, said: "We are delighted to have been appointed by NME to support them in raising awareness of their new technology. They are at the forefront of new developments in this marketplace and it's exciting for us being part of this venture."

Mahesh Jayanarayan, CEO from NME said: "Our technology brings imminently a one of a kind for the trade and consumer therefore it is important that we have an agile and global communications partner to ensure they understand fully the benefits of our new technology."

About Edelman

Edelman is the world's largest independent public relations firm, with 2,200 employees in 46 offices worldwide. In 2006, US PR Week voted Edelman Best Large Agency of the year. In 2004, The Holmes Group named Edelman "International Agency of the Year". Edelman's network includes four specialty firms -- Blue (advertising), First&42nd (management consulting), StrategyOne (research) and BioScience Communications (medical education and publishing) -- making it possible to offer clients a comprehensive spectrum of communications services.

Visit www.edelman.com for more information.

About New Medium Enterprises, Inc. (NME)

New Medium Enterprises, Inc. headquartered in London, UK developed and has begun manufacturing its flagship product, VMD (Versatile MultiLayer Disc), a proprietary high definition DVD which provides the world's first low-cost true High Definition solution utilizing today's red laser DVD technology and its industrial infrastructure. The VMD platform is ideal for 1920X1080i/p High Definition format, up to 40 Mb/s bitrate playback using its 20 GB -- 40 GB red laser optical discs. VMD players and burners, stand alone and computer embedded, are inherently backward compatible with DVD and CD. This is the only low-cost high-end offering to the discerning consumer comparable to contemporary DVD market prices.

For additional information about NME, please consult the Company's website at http://www.nmeinc.com.

The New Medium Enterprises, Inc. logo is available at http://www.primezone.com/newsroom/prs/?pkgid=2824

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