Rauxa Direct Announces New Creative Strategy Director of Hispanic Division

COSTA MESA, CA -- (MARKET WIRE) -- October 23, 2006 -- Rauxa Direct, an innovative direct marketing agency based in Costa Mesa, Calif., is pleased to announce that Ricardo Quayat has joined the agency as Creative Strategy Director of its Hispanic Division, Rauxa Roja. In his new position Quayat will manage the Creative Strategy team and oversee the development and execution of all Hispanic marketing campaigns.

Quayat's career spans 24 years, a substantial part of which has been spent in agency senior creative positions managing the creative development process for high-profile accounts. He has a strong background in creative concept development, and research and strategic market planning. Over the course of his career Quayat has won more than 25 awards for design, marketing, interactive media, and promotions and direct response.

"We are very pleased that Ricardo has joined us, and know that his enthusiasm and extensive experience in so many marketing communication disciplines will bring even greater depth to Rauxa Roja," said Jill Gwaltney, CEO and co-founder of Rauxa Direct. "I am delighted to be a part of the Rauxa team," said Quayat. "The excitement, talent and commitment to quality client service are phenomenal. It's a creative environment that is focused on results. I can't imagine being in a more rewarding and energizing environment. I look forward to getting to know and work with the Rauxa Roja clients."

Quayat, an Argentina native, holds a Bachelor of Science degree with honors in Business Management. He also attended the Art Center College of Design in Pasadena, Calif., and is bilingual in English and Spanish.

About Rauxa Direct

Founded in 1999 by a team of industry veterans, Rauxa Direct combines expertise in all areas of direct marketing -- creative, production, data and account services -- for a new and better kind of direct marketing agency. Innovative and unique, Rauxa views direct marketing as a creative science that combines imaginative thinking with systematic analysis. In addition, Rauxa now offers the same quality and expertise within the Hispanic Market through their Hispanic division, Rauxa Roja. A woman-owned business with full Women and Minority Business Enterprise (WMBE) certification, Rauxa continues to grow, with five offices in four states serving clients in a wide variety of categories. Rauxa Direct is headquartered at 275A McCormick Avenue, Costa Mesa, CA 92626. Contact them at 714-427-1271. Visit Rauxa Direct on the Web at www.Rauxa.com.

Contact Information: Editorial contacts: Tracy Groves Rauxa Direct Email Contact