Contact Information: Media Contacts: Patricia Mercier Trillium Software (978) 436-2794 Karyn Martin Emerge PR (617) 729-3173
Harte-Hanks Trillium Software Customer UMB Bank Wins Prestigious TDWI 'Best Practices' Award
UMB Bank Leverages Data Quality Solutions From Trillium Software(R) to Create a True Enterprise Information Management System
BILLERICA, MA--(Marketwire - June 19, 2007) - Harte-Hanks Trillium Software (NYSE : HHS ), a
leading enabler of Total Data Quality solutions, today announced that its
customer UMB
Bank, was named the winner of the 2007 TDWI Business Intelligence Best
Practices Award in the data governance category. The award also
acknowledges Trillium
Software as an honoree.
TDWI [The Data
Warehousing Institute] Best Practices Awards program is designed to
recognize organizations that have demonstrated excellence in developing,
deploying, and maintaining business intelligence (BI) and data warehousing
(DW) applications. Winners are chosen by a panel of independent judges who
have expertise in these areas.
UMB Bank, headquartered in Kansas City, MO, is a full-service banking
organization that offers complete banking and related financial services to
individuals and businesses. The organization implemented Trillium Software's data quality solutions as part of an
enterprise CRM [customer relationship management] initiative to
streamline customer information and become a more customer-centric
information and service company.
According to Kanon Cozad, senior vice president & director of application
development, UMB Bank, the organization is astutely aware of the important
role data quality plays not only in ensuring the success of its CRM system,
but also the strategic value that the Trillium
Software System® has had in its overall data governance plan.
"Having UMB Bank and Harte-Hanks Trillium Software recognized for this
project shows the strong results that can happen when data quality is
applied to broader business initiatives," said Len Dubois, vice president
of marketing for Trillium Software at Harte-Hanks. "By leveraging the
strength and innovation of the Trillium Software global data quality
solution, UMB Bank was able to ensure a view of its customers that the
organization trusted and relied upon to grow its business. This has
resulted in increased efficiencies within the organization, improved cross
sales opportunities, and has provided business users more knowledge 'in the
moment' to make better decisions."
TDWI will hold an awards ceremony at its TDWI World Conference, August
19-24 in San Diego, CA, where UMB Bank and Trillium Software will be
honored. More information on the awards is posted at:
http://www.tdwi.org/education/display.aspx?id=8010
About Harte-Hanks
Harte-Hanks, Inc., San Antonio, TX, is a worldwide, direct and targeted
marketing company that provides direct marketing services and shopper
advertising opportunities to a wide range of local, regional, national and
international consumer and business-to-business marketers. Harte-Hanks
Direct Marketing improves return on its clients' marketing investment by
increasing their prospect and customer value -- a process of "customer
optimization" -organized around five strategic considerations: Information
(data collection/management) -- Opportunity (data access/utilization) --
Insight (data analysis/interpretation) -- Engagement (knowledge
application) -- Interaction (program execution). Visit the Harte-Hanks Web
site at http://www.harte-hanks.com or call (800) 456-9748 in the USA and
in the United Kingdom call +44 (0) 1344 325500.
Harte Hanks Trillium Software provides businesses with Total Data Quality
solutions -- a full complement of technologies and services providing
global data profiling, data cleansing, enhancement, and data linking for
e-business, customer relationship management, enterprise resource planning,
supply chain management, data warehouse, and other enterprise applications.
For more information about Trillium Software and its offerings, call (978)
436-8900 in the USA and in the United Kingdom call +44 (0) 118 940 7666 or
visit Trillium Software online at http://www.trilliumsoftware.com
About TDWI
TDWI, a division of 1105 Media, is the premier provider of in-depth,
high-quality education and research in the business intelligence and data
warehousing industry. Starting in 1995 with a single conference, TDWI is
now a comprehensive resource for industry information and professional
development opportunities. TDWI sponsors and promotes quarterly World
Conferences, regional seminars, on-site courses, a worldwide membership
program, business intelligence certification, resourceful publications,
industry news, an in-depth research program, and a comprehensive Web site:
www.tdwi.org.
This document may contain trademarks that are owned or licensed by
Harte-Hanks, Inc,. and its subsidiaries, including, without limitation,
Trillium Software and other names and marks. All other brand names,
product names, or trademarks belong to their respective holders.