AK Steel to Use Maxager to Improve Product Margin Analysis

SAN FRANCISCO, CA--(Marketwire - August 15, 2007) - Maxager, the leading provider of enterprise profit optimization (EPO) solutions, today announced that AK Steel, one of North America's premier steel producers (http://www.aksteel.com), has successfully implemented Maxager for its hot-dipped galvanized product line to assist the steelmaker in analyzing margin potential for its various product offerings. Initially being used in three plants, the company is considering expanding Maxager to other product lines as well.

"Maxager's graphic depiction of our operation's profitability provides another dimension to our ability to analyze our product portfolio," said Douglas Gant, Vice-President of Sales and Customer Service for AK Steel. "Being able to better portray the true profit potential of our business operations should allow us to make better decisions."

Maxager's software as a service model is up and running in weeks, with normally no added hardware or software requirements. Maxager combines existing operational data into a composite profit-per-minute metric which enables users to quickly identify potential profit improvement opportunities.

About AK Steel

Headquartered in Ohio, AK Steel produces flat-rolled carbon, stainless and electrical steel products, as well as carbon and stainless tubular steel products, for automotive, appliance, construction and manufacturing markets. More information can be found at http://www.aksteel.com/.

About Maxager Technology

Founded in 1996, Maxager's patented enterprise profit optimization (EPO) solutions help leading chemicals, metals, electronics and other complex manufacturers such as Dow Chemical, Owens-Illinois, Siliconware Precision Industries, and WCI Steel increase cash and profit. Uncovering profit gain opportunities that are obscured by traditional "margin only" analysis, Maxager uses both margin and production velocity information to analyze history and generate realistic forward modeling that provides management teams an entirely new level of control over Return on Assets (ROA) -- the key driver of shareholder value.

Ideal for manufacturers with a wide range of products, customers and assets, Maxager's unique technology calculates precisely how fast each product, customer, or market generates cash and profit from the assets, allowing managers to truly optimize product mix & customer mix profitability, sales & profit planning, strategic pricing, and production planning. New customers typically begin reaping benefits within 60 days. Maxager is headquartered near San Francisco with offices in Europe and Asia. For more information, visit www.maxager.com or call +1.888.MAXAGER.

Contact Information: Media Contact: Juliet Travis (510) 452-3771