Contact Information: For more information, please contact: Sverker Hannervall General Manager Cisco Sweden +46 70 605 90 06 shannerv@cisco.com Erik Hörnfeldt PR & Information 3 +46 73 533 74 04 erik.hornfeldt@tre.se Lars Pettersson Managing Director Atea Sverige AB +46 8 477 47 10 lars.pettersson@atea.com European Contacts: Press Contact (Europe): JoAnne Hughes Cisco Systems +44 (0)20 8824 0314 joahughe@cisco.com Analyst Contact: Michal Halama Cisco Systems +44 (0)20 8824 0511 mhalama@cisco.com Investor Relations Contact: Andreas Goldau Cisco Systems +44 (0)20 8824 8209 agoldau@cisco.com
STOCKHOLM, SWEDEN--(Marketwire - October 1, 2007) - Cisco® (NASDAQ : CSCO ) announced today
that Scandinavian 3G mobile services provider, 3 Scandinavia, is building a
new mobile core network based on Cisco Internet Protocol Next-Generation
Network (IP NGN) technology. The network, which is being implemented by
Atea, a Cisco Gold Certified Partner, will support the strong growth in
mobile broadband traffic over the 3 network that has resulted from the
successful launch of 3's Turbo 3G service. In the second quarter of 2007, 3
had 44 percent market share in the Swedish mobile broadband market (Source:
IT-research AB).
3's Turbo 3G is a High-Speed Downstream Packet Access (HSDPA) service which
offers speeds up to 7.2 megabits per second, making it possible for mobile
users to enjoy the same Internet access bandwidths as fixed-line broadband
users. The Cisco mobile core IP network connects users of the Turbo 3G
service to the Internet and 3's broadband data services. With significant
increases in the number of subscribers using 3's Turbo 3G services, the
network upgrade will provide the optimum network performance and capacity
to maintain a continuously high quality of service for current mobile
broadband users and meet the increasing demand from new customers.
"The number of users of mobile broadband is continuing to increase
rapidly," said Peder Ramel, group chief executive officer of 3. "We are
keeping a step ahead by expanding the mobile core IP capacity to satisfy
this demand and provide room for future growth and innovation. By investing
in an IP Next-Generation Network from Cisco, we can continue to offer
world-class Turbo 3G services with the capacity to support multimedia
applications such as music downloads and video streaming."
"We are seeing the emergence of mobile operators like 3 take the lead in
developing the next generation of mobile broadband services," said Sverker
Hannervall, general manager of Cisco Sweden. "The popularity of services
from 3 shows that mobile broadband has progressed from being a supplement
to fixed broadband services to being a potential replacement. This poses
completely new network design and service control challenges to mobile
network operators. With the demands for HSDPA broadband mobile traffic
booming, the Cisco solution is designed to help operators keep control of
capital and operational expenditure in the mobile network."
"This important project is the result of our successful long-term
collaboration with 3," said Lars Pettersson, managing director of Atea
Sverige AB. "We have proven our ability to deliver the expertise on Cisco
technology that is laying the foundation for Turbo 3G."
The solution is based on Cisco 7600 Series Routers in a fully redundant
architecture, with functions duplicated to help ensure high availability.
Cisco 7600 Series Routers support throughputs of up to 10 gigabits per
second with integrated high-density Carrier Ethernet switching and
IP/Multiprotocol Label Switching (MPLS) routing, making it possible for
operators to deliver both consumer and business services over the same
network.
About 3
3 is the world's leading provider of 3G and Mobile Broadband services with
almost 16 million customers in nine countries. 3 Scandinavia is a joint
venture between Hutchison-Whampoa Limited in Hong Kong (60 %) and Investor
AB in Stockholm, Sweden (40 %). 3 Scandinavia operates networks in Sweden
and Denmark and holds a license in Norway. For more information, see
www.tre.se or www.three.com.
About Atea
Atea is Sweden's leading independent supplier of IT infrastructure. The
company consists of more than 1000 employees at 25 locations from Malmö in
the south to Luleå in the north, and a turnover of SEK 6300 million. Atea
is part of the Ementor Group, which is noted on the Oslo Stock Exchange and
has a total of 3300 employees at 50 locations in Sweden, Denmark, Finland,
Norway and Latvia. Ementor is the largest supplier of IT infrastructure in
Scandinavia and the third largest in Europe, with a turnover of just over
SEK 15000 million in 2006.
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