A Coffee Fix That Is "Whey" Better for You

BAKERSFIELD, CA--(Marketwire - October 11, 2007) - If you can't start your day without a cup of joe, you're not alone.

Americans are the largest consumers of coffee, spending nearly $12 billion in 2006 (up from $8 billion in 2001). And while one coffee giant recently raised the price of its coffee drinks by 9 cents, those who have embraced the "coffee culture" begrudgingly still pay the price for a luxury latte.

Coffee drinks may be popular but are they healthy or a health risk? Although caffeinated products usually get a bad rap when it comes to wellness, thousands of scientific papers have been published showing evidence that coffee may have some unique health benefits.

But the real downside to "luxury" coffee beverages, besides the high price, is all the added calories and fat.

Bolthouse Farms has developed a "whey" better approach to coffee that gives you a protein boost. Their Perfectly Protein line of beverages provides coffee connoisseurs with the choice of Mocha Cappuccino or Hazelnut Latte, which contains 10 grams of whey protein per 8-ounce serving.

If you're more into tea than coffee and less interested in caffeine, Bolthouse offers a Vanilla Chai Tea that is nearly caffeine-free and contains 10 grams of soy protein per 8-ounce serving. Both of these whey- and soy protein-based drinks provide a boost of seven or more vitamins and minerals in each serving, and are considered a complete protein.

The Perfectly Protein drinks are all-natural, contain no preservatives and are lower in calories and fat compared to their iced coffee counterparts without a compromise in taste. The drinks have a fresh, rich and creamy flavor. The bottles are marked with a freshness date and can be found in the produce section of major grocery store chains and health food stores across the country ($2.49 for a 15.2-ounce bottle, $3.99 for a 33.8-ounce bottle). For store locations, go to: http://www.bolthouse.com.

Contact Information: Media Contact: Amy Summers 727-848-1618 ext. 202 Pitch Inc.