liveBooks Introduces liveBooks Search Marketing Consulting, a Service to Help Photographers Improve Search Engine Rankings Through Optimized Keyword Strategy

Exclusive Partnership With EngineWorks Allows liveBooks Clients to Gain Access to Professional Search Engine Optimization Services


SAN FRANCISCO, CA--(Marketwire - April 8, 2008) - liveBooks, Inc. (www.livebooks.com), the leading provider of customized portfolio websites and marketing software for professional photographers, today announced it has signed an exclusive partnership with EngineWorks, a full-service Search Engine Marketing (SEM) firm (www.engineworks.com), to offer professional photographers in-depth keyword strategy consulting engagements at a cost affordable for small businesses. This new Search Marketing Consulting offering is available only through liveBooks.

"Photographers turn to liveBooks because they know we are committed to helping them drive more business through products and services that meet their individual marketing needs," said Tricia Gellman Holmes, vice president of marketing at liveBooks. "Our partnership with EngineWorks furthers that commitment by providing a valuable resource to help photographers fully tap the potential of their liveBooks sites to attract more visitors who are likely to become customers."

Each liveBooks Search Marketing Consulting engagement is designed to develop a customized keyword search marketing program created through in-depth keyword research, competitive analysis and optimized keyword guidance from a knowledgeable consultant. The goal of the engagement is to improve a photographer's Web site rank in organic (unpaid) search results for a specific set of keywords.

"The professional search engine optimization features liveBooks recently added to its products confirms that the company clearly understands the importance of ensuring that its clients' Web sites are found by customers through the major search engines," stated Kent Schnepp, vice president of operations at EngineWorks. "Our dynamic partnership enables liveBooks customers who are unfamiliar with keyword strategies to effectively target prospective customers, make smart enhancements and easily track their results."

liveBooks Search Marketing Consulting Engagement Overview

liveBooks Search Marketing Consulting consists of a six-month engagement with EngineWorks to advise clients on how to effectively attract new visitors to their liveBooks websites by optimizing them for organic search. The engagement includes a one-on-one consultation with a professional Search Consultant from EngineWorks, in-depth keyword research, competitive analysis and optimized keyword generation.

Each liveBooks Search Marketing Consulting engagement includes:

    -- A kick-off call with a dedicated consultant to discuss traffic goals
       for the photographer's website, as well as potential keyword
       selection strategies

    -- Keyword strategy development that includes in-depth research and
       analysis

    -- Three performance reports

          -- Baseline Report showing the site's current rankings for the
             keywords selected

          -- Month 3 Performance Report to demonstrate changes in ranking
             as well as any recommendations to modify the keyword strategy

          -- Month 6 Final Performance Report to summarize results

    -- A final call with the consultant to discuss results as depicted in
       the Final Performance Report

liveBooks Search Marketing Consulting engagements are available to liveBooks Professional customers for $1,800. Pricing for Agency/Gallery clients will be negotiated depending on the size of the site. Customers must contact liveBooks directly to take advantage of this offering.

About liveBooks

liveBooks, Inc. is the leader in providing fully editable customized website creation and management solutions along with innovative online tools that empower professional photographers to grow their businesses. As creative professionals ourselves, we understand the passion behind our customers' work and their needs to easily upload, edit, market, send and sell their images in a simple and streamlined way. liveBooks is committed to pioneering new ways to help photographers efficiently translate their work into effective online experiences that increase their exposure and connect their creative vision with the world at large.

About EngineWorks

EngineWorks, a top-tier provider of professional Search Engine Optimization (SEO) services, has more than 10 years of combined experience in delivering high performance online client acquisition solutions to a wide array of organizations, including large-scale enterprise and medium-size businesses. The Company's proprietary search marketing applications and strategies enable Web sites of all sizes to be found by qualified visitors through relevant search engine results. In addition to a thorough analysis of your existing Web site, EngineWorks consults directly with you to fully immerse their optimization experts into the campaign objectives and overall marketing goals of your Web presence, and to actively drive eager customers to your site.