The Walking Company Introduces Exclusive Luxury Comfort Line From Lorenzo Banfi

Celebrated Milan Designer Adds Comfort Components to the World's Finest Handmade Men's Footwear


SANTA BARBARA, CA--(Marketwire - April 9, 2008) - The Walking Company, the world's largest specialty retailer of comfort footwear, today announced the exclusive offering of the world's best comfort dress shoe, specifically designed for The Walking Company by Italian designer Lorenzo Banfi.

"We worked directly with Lorenzo to add comfort features to his classic designs and legendary leathers in order to produce the most beautiful comfort shoes ever seen," said Mike Grenley, Senior Vice President of Merchandising for The Walking Company. "The combination of style, Italian leathers and increased comfort and support make the new Banfi collection the perfect shoes for those who appreciate the finer things in life."

Exclusively at The Walking Company, the collection of Lorenzo Banfi footwear features a shock-absorbing insole and improved arch support that delivers a level of comfort unmatched amongst comparable high-end designer footwear. Each pair is meticulously assembled in a small factory in Italy where only the finest raw leathers are handcrafted by master shoemakers. All styles are hand colored and hand stitched providing exquisite detail to every aspect of the shoe. Styles range from $489.95 - $499.95 and are available at The Walking Company in select locations across the country and on the web at www.thewalkingcompany.com.

About The Walking Company

The Walking Company, Inc. is the leading specialty retailer of high quality comfort shoes and accessories and is dedicated to bringing customers the best brands from around the world, featuring premium brands such as ECCO, Mephisto, Dansko, and UGG among many others. The Walking Company, a wholly owned subsidiary of Big Dog Holdings (NASDAQ: BDOG), sells its products through more than 190 stores in premium malls across the country as well as The Walking Company catalog and Web site. More information is available at www.thewalkingcompany.com.

Contact Information: Contact: Sean Toren The Walking Company 805-963-8727 x 1350 seant@bigdogs.com

Benito by Lorenzo Banfi exclusively available at The Walking Company