Comments on performance during the second quarter

Comments on performance during the second quarter

In April 2008, Cision had an earnings trend that corresponded to plan, but was
considerably weaker in May. Operating profit before restructuring costs were SEK
15 million for April and SEK 8 million for May. The decline in May was mainly
attributable to a weak trend in media monitoring, particularly in the UK and the
Nordic countries, where migration to digital production and offerings is in
progress. The work to complete this migration continues and the implementation
of new cost savings will be initiated as a consequence of the recent development
in May. 

The trend in May means that Cision's operating profit for the second quarter of
2008, before restructuring costs and costs relating to the bid process that is
under way, is expected to be approximately SEK 30 million. The weaker trend
during the second quarter also implies that the company's operating profit
before restructuring costs for the full-year 2008 is expected to be considerably
lower than for the preceding year and in relation to information provided in
conjunction with the ongoing bid process.
In Cision's North American operations, the demand for CisionPoint, the Group's
new service platform, remains favorable and the preparation for the launch of
CisionPoint in the company's other markets from the second half of 2008 is
proceeding as planned. 


For further information, please contact:
Niklas Flyborg, President and CEO  
Tel: +46 8 507 410 10 
E-mail: niklas.flyborg@cision.com

Erik Forsberg, Chief Financial Officer
Tel: +46 8 507 410 91
E-mail: erik.forsberg@cision.com

Cision AB (publ) 
SE-114 88 Stockholm, Sweden
Telephone: +46 (0)8 507 410 00
www.cision.com


Cision improves clients' performance through integrated services and software
solutions for reputation and campaign management, media monitoring and research
of media contacts.
Cision AB is quoted on the Nordic Exchange and has approx. 17 000 shareholders.
The company has around 2,600 employees and a turnover of SEK 1.9 billion in
2007. Cision operates in the US, UK, Sweden, Canada, Germany, Norway, Finland,
Denmark, Portugal, Lithuania, the Netherlands and China and has partners in
another 125 countries.