Contact Information: Media Contact: Tracie Snitker Reverb Communications 209-586-1495 x104 tracie@reverbinc.com Lellie Capwell Rhino Entertainment 818-238-6246 Lellie.Capwell@rhino.com
Music Video Games, LLC Announces Strategic Relationship With Rhino Entertainment
| Quelle: Music Video Games (MvG)
LOS ANGELES, CA--(Marketwire - July 23, 2008) - Music Video Games, LLC (MvG), an online,
casual music video game company, today announced an agreement with Rhino
Entertainment, a Warner Music Group Corp. company, under which Rhino will
license original recordings from WMG's extensive library and will advise
MvG on the selection of music and artists for use in MvG games.
"We are excited to be working with Rhino on the selection of music for our
games," said Vincent Bitetti, CEO of MvG. "This strategic agreement ensures
that we will have the high-quality, well known music we need to achieve our
goals. Our business model, game mechanics, and immersive, console-like
graphics are unique to the market."
In making the announcement, Mark Pinkus, Senior Vice President of Strategic
Marketing, Custom Product and Synch Licensing for Rhino Entertainment,
said, "Rhino has had excellent success finding new and interesting
opportunities for its artists and its catalog across a number of innovative
delivery platforms, especially in the rapidly growing video game market. We
look forward to working with David and Vincent and the entire MvG team in
developing a first-rate music experience as part of MVG's high quality
video games."
MvG was founded by David Warhol, president of El Segundo-based video game
studio Realtime Associates, Inc., and Vincent Bitetti, a video game
publishing executive and former CEO of TDK Mediactive, which was sold to
Take Two Interactive in 2004.
About Music Video Games, LLC
Music Video Games, LLC was created in early 2008 by video game veterans
David Warhol and Vincent Bitetti to develop, publish and exploit technology
and proprietary music beat matching game designs developed by Realtime
Associates, Inc., and powered by major music artists of the past, present
and future. Because the mechanics are so different from conventional
beat-matching games, MvG is pursuing patents for its novel approach and
process. The company's business model is a combination of U.S. revenue
streams for the growing casual game market and Asian market characteristics
-- including virtual goods and item-based micro transactions. Visit
www.musicvideogames.net for more information.
About Realtime Associates, Inc.
Realtime Associates, Inc. is one of the longest-established independent
video and computer game studios in operation today, and is the owner of the
intellectual property and underlying technology for Music Video Games, LLC.
Founded in 1988 by David Warhol, Realtime Associates has released over 85
consumer products on game platforms ranging from the Nintendo Entertainment
System to the PS2, Xbox, GameCube, and PC. Realtime specializes in the
development of ESRB EC, E, E10+, and T rated entertainment software, and
has developed original titles as well as titles based on popular cartoon
and children's licenses. Past clients include Sega of America, Electronic
Arts, Midway, Acclaim, Mattel, and THQ, among others. For more
information, visit www.rtassoc.com
About Rhino Entertainment
Based in Burbank, California, Warner Music Group's Rhino Entertainment was
formed 29 years ago in the back of a Santa Monica record store, Rhino is
the world's leading pop culture label. Emphasizing flawless sound quality,
bonus tracks, informative liner notes, award-winning creative packaging, an
offbeat sense of humor and a strong social conscience, Rhino continues to
set the standard for excellence in the reissue business it pioneered in
both the physical and digital worlds. Rhino is also expanding the
definition of what a catalog music company is as evidenced by the label's
recent name and likeness representation deal with legendary band Grateful
Dead. The vast Rhino catalog of more than 5,000 CDs, videos, and digital
exclusive albums features material by Aretha Franklin, Ray Charles, The
Doors, Chicago, Black Sabbath, John Coltrane, Yes, Alice Cooper, Linda
Ronstadt, The Ramones, The Monkees, Carly Simon, Curtis Mayfield, among
many others.