-- The COSMOGIRL Concierge section of CosmoGirl magazine highlights
featured products and directs readers to www.CosmoGirl.com/concierge to
find the closest store that carries those products.
-- Once on the website, www.CosmoGirl.com/concierge, shoppers choose
their desired product(s), and input their zip code to find the closest
stores which carry that item. If shoppers want to verify availability of
their size or put the product on hold to pickup at a select store,
NearbyNow will coordinate this for them, saving the shopper the hassle of
calling the store themselves.
-- Shoppers can also elect to receive a text message "claim check" to
present at their local store when they pick up their item.
-- If CosmoGirl's readers want to purchase the product online and have it
shipped, COSMOGIRL Concierge provides this option as well through the "buy
online" button.
-- Readers have the option to "find local" and "buy online" for such
brands as Converse, Vanilla Star, Zeno Mini, Stridex Dual Solution, and
Soleil Shimmer.
-- In addition, readers have the option to search their local shopping
areas for other products and brands by selecting the shopping area closest
to them.
"NearbyNow has had great success working with CosmoGirl magazine since the
launch of COSMOGIRL Concierge last year. By putting more information in
the hands of our teen shoppers, we can establish a strong reader-to-retail
connection that will drive in-store sales as well as online purchases. It
puts fashion-savvy teens one-step closer to making the trends they see in
the pages of CosmoGirl a reality after just one shopping trip," said Scott
Dunlap, CEO of NearbyNow.
About NearbyNow, Inc.
NearbyNow, Inc. provides a unique online service that allows consumers to
search all products, brands, and sales currently available in local
shopping areas near them using the Internet or mobile phones. Shoppers can
even put items on hold to pick up with a single click, ensuring that items
will be available in the needed size and color. The company also creates an
efficient marketing tool for retailers to target nearby consumers, helping
increase sales by turning online shoppers into in-store buyers. NearbyNow
is headquartered in Mountain View, CA. Additional information can be
obtained by phone at (650) 967-0940 or via the Web at www.nearbynow.com, or
try our service at a shopping mall near you by texting to 632729 (nearby).
About CosmoGirl
CosmoGirl is all about the girl. CosmoGirl is not only about the clothes
or just about fitting in -- it's about the girl and what she will try, buy,
and do. Young women start with CosmoGirl, not only to see how they should
look or what they should do, but also to see who they can be. CosmoGirl
publishes ten issues annually, as well as CosmoGirl Prom. Young women can
also interact with the brand on the digital front, with CosmoGirl.com and
CosmoGirl mobile (m.CosmoGirl.com). The magazine is published by Hearst
Magazines, a unit of Hearst Corporation (www.hearst.com) and one of the
world's largest publishers of monthly magazines, with nearly 200 editions
around the world, including 19 U.S. titles and 20 magazines in the United
Kingdom, published through its wholly owned subsidiary, The National
Magazine Company Limited. Hearst reaches more adults than any other
publisher of monthly magazines (74.1 million total adults, according to
MRI, spring 07).
Contact Information: Media Contact: Beth Trier Trier Company for NearbyNow (415) 285-6147 beth@triercompany.com