Scene Genesis Names Murdy Director of Industry Relations

PITTSFORD, NY--(Marketwire - October 29, 2008) - Scene Genesis named Alan Murdy director of industry relations for its SceneExchange program, a Web-based referral program for collision repair shops.

Murdy will focus on recruiting autobody shops and forging alliances with product distributors and nonprofit industry groups.

He was director of national accounts and field services with Fix Auto, a national network of bodyshops. Murdy has more than 15 years of collision-industry experience and previously worked for CynCast, Carter & Carter and Akzo.

"Alan is well known and trusted in the collision field, and he'll be meeting with bodyshop owners and telling them about this exciting opportunity to build their volume," said Chrisa Hickey, Scene Genesis director of product management.

About Scene Genesis

Based in Pittsford, near Rochester, N.Y., Scene Genesis is a technology company serving the insurance and auto-collision-repair industries since 1998.

It offers SceneExchange, a novel Web-based marketplace that lets participating insurance companies' customers choose among participating auto-repair shops for prompt, high-quality repairs. More than 3,000 autobody shops nationally have signed up.

Simplifying administration for carriers, SceneExchange puts collision shops on an even playing field and puts control over workflow into the shop owners' hands.

For more information, visit www.scenegenesis.com and www.sceneexchange.com or contact Beth Bailey of Scene Genesis at 585-387-9883 or bbailey@scenegenesis.com.

Contact Information: Contact: Beth Bailey Scene Genesis 585-387-9883 bbailey@scenegenesis.com Henry Stimpson Stimpson Communications 508-647-0705 Henry@StimpsonCommunications.com