By Public Demand: American Icons Frankie Valli and the Four Seasons Will Add New U.S. Tour Dates

Jersey Boys Named Best New Musical at London's Olivier Awards; Nationwide Productions Draw Sell-Out Audiences


NEW YORK, NY--(Marketwire - March 9, 2009) - The extraordinary ongoing chapters of a five-decade career illustrate the unending public demand for the music of American rock-and-roll heroes FRANKIE VALLI AND THE FOUR SEASONS.

The singular body of work of the classic vocal group The Four Seasons; the compelling power of their life stories; and the timeless cultural presence of lead singer Frankie Valli's iconic voice are all continuing to drive ticket sales the world over, despite the deepening economic recession. Responding to this popular demand, Valli and The Four Seasons have extended their national solo tour schedule well into the fall of 2009.

Just this weekend, the London production of the hit musical Jersey Boys, the story of Frankie Valli and The Four Seasons, was honored at the prestigious Olivier Awards as BEST NEW MUSICAL of the year. The Tony Award-winning Broadway production is now in its fourth year of sell-out shows: productions are currently running in Chicago, Las Vegas, and Toronto, with a touring company playing nationally; and an opening in Australia is scheduled for July 2009.

In the atmosphere of tightening money over the last two years, music fans budgeting their concert spending have noticeably turned to the greatest and most reliable names in rock history, such as Tina Turner, Madonna, the Eagles, AC/DC, Neil Diamond, The Police and Rod Stewart.

Transcending early childhood poverty in the tough streets of Newark, New Jersey to achieve global success as recording artists, Frankie Valli and the Four Seasons have charted internationally in five consecutive decades. Like a very few visionary others of that era (Sam Cooke and Curtis Mayfield among them) Frankie Valli, along with his groupmate and lifelong partner, the platinum songwriter and producer Bob Gaudio, astutely re-invested their earnings back into the group, purchasing and retaining ownership of their work at every opportunity -- most famously, using $4000 to buy back from Motown Records the master tape of the 1975 No.1 Valli solo smash, "My Eyes Adored You." The Four Seasons staged one chart revival after another, decade after decade, until the smash musical Jersey Boys put the entire story onstage in rousing, foot-stomping, standing-ovation style.

In what would be the twilight of most careers, the opening of Jersey Boys on Broadway and a much-praised recurring role by Frankie Valli highlighting the later seasons of the long-running HBO drama The Sopranos launched a new career cycle for this iconic American group. The London success of Jersey Boys was foretold in part by the 2007 U.K. Top 40 re-charting of the 40-year-old original Four Seasons song "Beggin'" after months of heavy club play. A faithful rap cover of the song by Norwegian hip-hop act Madcon hit No. 1 in several European territories in 2008, and the same version re-entered the U.K. Top 40 last week, adding two weeks so far to its initial 29-week British chart run last year, when it peaked at No. 5.

Frankie Valli and The Four Seasons will continue to tour throughout the year. His current Universal Motown CD, Romancing the '60s, entered the Billboard Top 200 chart of national best-sellers, 45 years to the week of The Four Seasons' first charting in 1962.

Frankie Valli and the Four Seasons Tour Dates 2009

March 12- Harrah's- Laughlin, NV
March 13 - Dodge Theater - Phoenix, AZ
March 21 - Fantasy Casino - Indio, CA
April 16 - Casino Rama - Rama, Ont
April 17 - Playhouse Square - Cleveland, OH
April 18 - Chicago Theatre - Chicago, IL
April 19 - Arnoff Centre for the Arts - Cincinnati, OH
May 2 - Minneapolis Convention Center - Minneapolis, MN
May 8 - The Borgata - Atlantic City, NJ
May 9 - The Borgata - Atlantic City, NJ
May 10 - The Borgata - Atlantic City, NJ
June 3 - Springfield, IL
June 4 - Effingham, IL
June 5 - Chicago Hilton, Chicago, IL
June 6 - Caesars - Windsor, Ontario
June 19 - Gibson Amphitheater - Los Angeles, CA
July 17 - Wells Fargo Centre - Santa Rosa, CA
July 18 - Wente Winery - Livermore, CA
September 6 - Mohegan Sun - Uncasville, CT
September 24 - Indiana, PA
September 25 - Playhouse Square - Cleveland, OH
September 26 - St. Louis, MO
September 29 - Minot, SD
October 9 - Westbury Music Fair - Westbury, NY
October 10 - Westbury Music Fair - Westbury, NY
October 11 - Westbury Music Fair - Westbury, NY

Contact Information: FOR MORE INFORMATION, PLEASE CONTACT: Plan A Media, LLC Patti Conte 212-337-1406, x16 patticonte@nyc.rr.com