Planet Smoothie Makes a Splash With Second Annual Partnership With Aquatica, SeaWorld's Waterpark

ATLANTA, GA--(Marketwire - March 16, 2009) - Planet Smoothie announced today its second annual partnership with Aquatica, SeaWorld's one-of-a-kind waterpark that blends up-close animal experiences, waters from serene to extreme, high-speed thrills and white sandy beaches.

The highlight of this year's collaboration is the "Splash of Fun" Sweepstakes, including a grand prize getaway to Aquatica and SeaWorld for a family of four. The grand prize includes admission to both parks, hotel stay for three days and two nights, a private cabana at Aquatica, Banana Beach Cookout meal vouchers, a behind-the-scenes animal interaction at SeaWorld and an Aquatica gift bag. Other prizes include Aquatica and SeaWorld combo packs for two and Aquatica gift bags. Customers may register for a chance to win at any participating Planet Smoothie location through May 15, 2009.

"We are excited to partner once again with Aquatica," notes Jason Mann, Planet Smoothie Orlando master franchisee. "Aquatica's exhilarating water slides, tranquil sandy beaches and breathtaking animal exhibits align perfectly with Planet Smoothie's emphasis on refreshing, natural and healthy lifestyles. The 'Splash of Fun' sweepstakes makes a great addition this year and we look forward to rewarding our customers with the many great prizes!"

Back by popular demand, Planet Smoothie's culinary team and Aquatica are reintroducing customized flavored smoothies to celebrate the park's South Seas inspiration. "Papa" the spoonbill, "Roa" the Kiwi bird, and "Ihu" the gecko symbolize the playful, carefree nature of Aquatica. These animal characters -- derived from New Zealand's Maori culture -- bring to life Aquatica's whimsical feel and family atmosphere.

Smoothie Creations

--  Papa's Peach Beach Delight is a mouth-watering combination of peach,
    strawberry, yogurt and sherbet.  Distinctive for its smooth blend of
    sherbet and yogurt, Papa's Peach Beach Delight embodies a leisurely beach-
    combing attitude, represented by Aquatica's Spoonbill icon "Papa."
--  Roa's Refreshing Pineapple Breeze is a tangy pineapple, orange juice
    and strawberry mixture.  This smoothie exudes a go-with-the-flow appeal,
    symbolized by Aquatica's Kiwi bird character "Roa."
--  Ihu's Invigorating Strawberry Splash combines the sweet flavor of
    strawberries with the tart taste of lemons. The Invigorating Strawberry
    Splash is a tribute to "Ihu," Aquatica's gecko icon and an adventure-filled
    spirit.
    

All three creations are available for a limited time only from March 15 - May 15, 2009, at Planet Smoothie's participating Florida stores only. They include the same fresh, healthy ingredients that have made Planet Smoothie a lifestyle destination for more than 10 years.

"What better way to kick-off spring 2009, than to celebrate the one year anniversary of Aquatica with Planet Smoothie's commemorative-flavored drinks to honor the event," says Aimee Jeansonne Becka, senior marketing director for Aquatica. "It's the perfect combination of Aquatica's fun and carefree spirit, with a cool and refreshing treat from Planet Smoothie."

For the official "Splash of Fun" Sweepstakes rules, visit a participating Planet Smoothie location.

About Planet Smoothie

Planet Smoothie is among the top three smoothie concepts in the country, serving real fruit smoothies infused with vitamins and nutrients for active, occasion-driven consumers. In 2007, Planet Smoothie was recognized by Restaurant Business as a "Future 50" concept, one of the fastest growing up and coming concepts in the country. Planet Smoothie was named one of the "Sweet 16" in the 2008 Fast Casual Movers and Shakers list as a brand that sets itself apart in the dessert, beverage and yogurt category. Planet Smoothie currently operates more than 125 locations. For more information, visit www.planetsmoothie.com.

About Aquatica

Aquatica is a one-of-a-kind waterpark that only SeaWorld could create. Blending up-close animal experiences, waters from serene to extreme, high-speed thrills and wide, sandy beaches, Aquatica features 36 water slides, six rivers and lagoons, hidden grottos and refreshing waterfalls. Aquatica's signature attraction sends riders down clear tubes through a crystal-blue lagoon with black-and-white Commerson's dolphins. Aquatica -- a place where the fun is as endless as the sea itself. For more information, visit www.aquaticabyseaworld.com.

Contact Information: Media Contact: Christy Olliff Trevelino/Keller Communications Group colliff@trevelinokeller.com 404-214-0722, X117