PRESS RELEASE Stockholm/Amsterdam, 27 April 2009 LBi and BT Business have provided a solution based boost to UK firms with the launch of a new technology and information site to speed efficiency and reduce costs in just one place. LBi and BT Business have announced the launch of a new technology and information site for BT Business, which is designed to help provide a boost to UK firms. Featuring all of the information a business needs to work more efficiently and reduce costs in one place - without the need to leave the destination page, the site is designed to help users find the information, products and support they're looking for more quickly and easily. Product collections have been grouped together according to 'business needs' to highlight the packages that can help firms control and cut costs. New features include single page product and service summaries, help widgets allowing customers to see how BT can support them in-life, plus forums where they can discuss the options with other firms and FAQs. The popular BT Business Insight site provides customers with the latest business news, guides, videos and white papers and, if customers want to speak to an advisor, the option to call or start a live web chat is available. Bill Murphy, managing director, BT Business (http://business.bt.com) said: "We are very sensitive to the limited time owner-managers have to research and understand how to profit from new technologies and services. Time is even more precious in the current climate and our aim is to provide an effective overview of how to work more effectively and profitably." LBi managing director Anil Pillai "As an SME ourselves we understand the time pressures other SMEs are under, so we've relished the opportunity to create a service that delivers real value for them". The re-designed website is online now. For more details visit BT Insight http://insight.bt.com/articles/Were-improving-the-BT-Business-website/ For further information please contact: Sarah van Praagh, Press contact, LBi UK +44 20 7063 6465, Sarah.VanPraagh@LBi.com Eva Ottosson, Group Communications Manager, LBI International AB +46 709 41 21 40, eva.ottosson@lbi.com About LBi: LBi is a global digital marketing and technology agency, blending insight, creativity and expertise to solve business problems. The largest genuinely full service agency of its kind in Europe, LBi provides the full range of digital capabilities, including digital strategy, branded content, service design, media, CRM, technology, managed hosting and support services. The Company employs over 1,600 professionals located primarily in the major European, American and Asian business centers; such as Amsterdam, Atlanta, Berlin, Brussels, London, Milan, Mumbai, New York, Paris and Stockholm. LBi is listed on Nasdaq OMX in Stockholm and NYSE Euronext in Amsterdam (symbol: LBI). www.lbi.com
Leading global marketing and technology agency LBi joins forces with BT to launch BT Business website www.business.bt.com
| Quelle: LBI International AB