BOSTON, MA--(Marketwire - November 12, 2009) - Web applications provided to users have
increased in function and capability, while increasing value in support of
business goals, yet has web application performance kept pace with end
users' increasing expectations and escalating demands? The latest research
from
Aberdeen Group, a Harte-Hanks
Company (
NYSE:
HHS), demonstrates how top organizations make optimal web
application performance.
"
Optimizing the Performance of Web
Applications - Direction for Improvement" asked over 100 organizations
how they approached the challenges for optimizing web applications.
Organizations face increasing expectations to deliver exceptional
performance to end-users. Customers and business partners expect content
that is accurate and meets the changing and improving capabilities for
accessing the information provided by the web application. Thus
organizations are under pressure to provide better on demands for speed,
rich Web 2.0 features and quality. Organizations failing to meet these
demands face potential loss of customers, revenue, and damage to their
brand.
"Companies must focus on multiple areas to improve the performance of both
customers and internally facing web applications maximizing the performance
and quality delivered," said Jeffrey DeBarros, senior research analyst,
Aberdeen. "Improving performance of web applications is delivered by
understanding the demands on infrastructure, testing, and monitoring.
Organizations effectively assessing performance and that have
organizational processes aligned with web applications that are critical to
the business can increase overall web application performance,
availability, profitability and revenues."
This research will provide specific directional guidance for companies to
improve their web optimization approaches. By learning how companies have
succeeded or failed in these approaches this report provides specific
strategies, capabilities, technologies, and business results that
demonstrate the value of optimizing web applications.
A complimentary copy of this report is made available due in part by the
following underwriters: Crescendo Network, dynaTrace, and Gomez. To obtain
a complimentary copy of the report, visit:
http://www.aberdeen.com/link/sponsor.asp?cid=6004
Visit
Research.Aberdeen.com for
additional access to complimentary
Information Technology Research.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen provides fact-based research and market intelligence that delivers
demonstrable results. Having queried more than 30,000 companies in the
past two years, Aberdeen is positioned to educate users to action: driving
market awareness, creating demand, enabling sales, and delivering
meaningful return-on-investment analysis. As the trusted advisor to the
global technology markets, corporations turn to Aberdeen for insights that
drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in
context for the global direct and targeted marketing company. Aberdeen's
analytical and independent view of the "customer optimization" process of
Harte-Hanks (Information - Opportunity - Insight - Engagement -
Interaction) extends the client value and accentuates the strategic role
Harte-Hanks brings to the market. For additional information, visit
Aberdeen or call (617) 854-5200, or to
learn more about
Harte-Hanks,
call (800) 456-9748.
© 2009 Aberdeen Group, Inc., a Harte-Hanks Company
451 D Street, Suite 710
Boston, Massachusetts 02210-1928
Telephone: (617) 854-5200
Fax: (617) 723-7897
www.aberdeen.com
Contact Information: Media Contact:
Jeff DeBarros
Aberdeen Harte-Hanks
(617) 854-5368
Jeffrey.DeBarros@aberdeen.com