Jewelry Exchange Introduces Exciting, Stylish New Designer Line, "Fallan J"

TUSTIN, CA--(Marketwire - December 1, 2009) - Exclusively at the Jewelry Exchange, the Fallan J designs bring a collection of modern micro pave engagement rings that showcase the perfect diamond in a brilliant fashion setting. Fallan J's fresh new looks come to the Jewelry Exchange with her smart selections and an eye for detail. It's a great pleasure to have Fallan J designing exclusively for Jewelry Exchange customers.

The Fallan J line, consisting of gorgeous micro pave designs set in 18 karat white gold, will be showcased at all of the Jewelry Exchange locations across the country. The micro pave rings and settings are delicately set with so many diamonds they give the ultimate shimmer and flash to each piece.

The complexity of the designs make them unique and beautiful, with the emphasis on the diamond encrusted band and not simply the gold. These sparkly rings will be treasured by brides for years to come.

The Jewelry Exchange is a division of Goldenwest Diamond Corporation, and has been operating for over 32 years, in the following markets, doing business as The Jewelry Exchange in Los Angeles/Tustin, Chicago, San Francisco, Boston, Dallas, Tampa, Seattle, Philadelphia, Washington D.C., Phoenix, Minneapolis, Denver and St. Louis. The company operates as The Jewelry Factory in New York, Detroit, and Cleveland. And in Houston, the company operates The Jewelry Source.

The entire Fallan J Collection can be viewed at any of Jewelry Exchange's seventeen locations throughout the United States, or by visiting its website at http://www.jewelryexchange.com.

Contact Information: For more information, call: 1-800-441-0715 www.jewelryexchange.com