Metro International S.A. ("Metro International" or "the Company"), the international newspaper group, today announced that Peter Holmlund, Executive Producer of MSN.se in Sweden, has been appointed Managing Director of Metro International's global online division. Mr. Holmlund has an extensive background from online media and joins Metro International from a position as Executive Producer at MSN.se where he initiated and implemented a restructuring process of MSN's organization. Following these changes, MSN became the most visited website in Sweden in the summer of 2008. During Mr. Holmlund's tenure at MSN, the share of online revenues derived from its portal activities increased from 30% to 50%. Between March 2005 and December 2006, Mr. Holmlund worked at Metro International as Editor-in-Chief for Global Online. Mr. Holmlund started his career as web editor at aftonbladet.se where he subsequently held various positions and he holds a Bachelor of Arts in Journalism. Per Mikael Jensen CEO and President of Metro International says: "I am delighted to see Peter back in the business to pursue our global online strategy. Metro's global platform has been launched in France, Mexico and Chile and we can see healthy growth both in terms of traffic and revenues. As the online department is being relocated from London to Stockholm, one of Mr. Holmlund's first tasks will be to find new staff for almost all positions in the new team. Peter has a unique understanding of how media can capitalize on digital services and he has a very strong understanding of the commercial tools in the digital world." For further information please contact: Per Mikael Jensen, CEO and President tel: +44 (0)20 7016 1300 *** ABOUT METRO INTERNATIONAL AND METRO Metro is the largest international newspaper in the world. Metro is published in over 100 major cities in 19 countries across Europe, North & South America and Asia. Metro has a unique global reach - attracting a young, active, well-educated Metropolitan audience of 17 million daily readers. Metro International S.A. shares are listed on Nasdaq OMX Stockholm through Swedish Depository Receipts of series A and series B under the symbols MTROA and MTROB
Peter Holmlund appointed Managing Director for Metro International's global online division
| Quelle: Metro International S.A.