The Blackout Collection Hits King Ice

LOS ANGELES, CA--(Marketwire - January 11, 2010) - King Ice, a leading e-retailer, is celebrating the New Year with an exciting collection inspired by the latest in urban fashion design. The blackout trend has arrived in hip hop jewelry. The Blackout Collection from King Ice features black CZ diamond stones set on black metals ranging from black gold to black plated alloys. An alternative to the more traditional styles in urban jewelry including clear stones set in silver, the Blackout Collection centers on an edgier appeal with traces of punk rock and gothic influences. The apparel and automobile industries have long used black as a mainstay in their product lines. King Ice is bringing this option to hip hop jewelry consumers, diversifying the variety of choices and pushing jewelry design creativity.

"The Blackout Collection inspires a counter culture within the hip hop jewelry industry," said Derek Belay of King Ice. "Bling jewelry designers are experimenting with different colors and materials more aggressively than they ever have before. The Blackout Collection is an example of what comes from pushing the limits. It also has a certain sophistication as black jewelry is more understated than most bling jewelry and therefore can be worn with a wider and more diverse range of clothing."

The black CZ diamond stones are generally made with lab created cubic zirconia although high end black diamonds are available on the market. The collection features pendants, earrings, bracelets and necklaces in various designs. Black crosses, microphones and skulls are only some of the more popular themes in the pendant jewelry line. Wide men's bracelets featuring multiple rows of black stones as well as earrings shaped in kites, stars and crowns are signature templates in the Blackout Collection.

About King Ice:

Focused on affordability, King Ice combines quality and style at reasonable prices to the average consumer. King Ice features a great selection of men's jewelry including designer jewelry and alternative metals. All products come with a 90 day warranty. The Blackout Collection is officially sold at King Ice. For more information call 1-877-KING-ICE or visit www.kingice.com.

Use discount code KE2654 during checkout for 10% off any purchase.

Contact Information: Contact: KingIce.com 877-546-4423