NEWPORT BEACH, Calif., Jan. 19, 2010 (GLOBE NEWSWIRE) -- Celect.org™ an Optimum Interactive (USA) Ltd. Company (Pink Sheets:OPTL), a leading provider of web-based organizational network and SaaS business tools and services for organizations online, now serves over 1,200 clients and has measured more than 1.1 million unique member log-in and active users.
Optimum Interactive CEO, Tony Roth stated, “With our investment of just over $2 million in 2009, we have completed building the proprietary and patent pending system and infrastructure for Celect.org™. Celect’s fully integrated Facebook applications are now measuring well over a million visitors quarterly, and the awareness of our solutions for collegiate, faith-based and professional community organizations is growing by leaps and bounds.” The Celect.org™ platform offers a dynamic content management system with a suite of integrated business modules, system tools and applications.
As of today, the Company has secured eighteen national and multinational Greek and Faith Based (Fraternity and Sorority, Alumni, Campus, Foundation) organizations and effected long term agreements and partnerships to provide online organizational network and internet business solutions. Celect.org™ is built on a proprietary technology platform with standards-based technology. The Celect.org™ web site and CMS and database systems are easily customizable, so users can continue to build out additional functionality to serve their specific needs. It will also scale to serve an organization’s long-term technology objectives to consolidate information management from traditionally non-communicative systems to one fully integrated system.
“Our Celect.org™ platform provides a turn-key solution eliminating the need to work with multiple providers for ecommerce, member management, communications, networking and web-based business tools. Our system has been in beta testing since Fall 2009 and we are now commercializing our patent-pending system for Organizational Management Online,” stated Tony Roth, CEO. Roth further stated, “We have the opportunity to expand our existing business by 500% from approximately 1,200 organizations to over 6,000 organizations representing some 5 million unique members in 2011 by implementing our business tools for existing contract relationships and newly referred clients in the collegiate, faith and professional categories. By monetizing our services on the Celect.org™ platform, we have identified a significant market gap in the non-profit and professional organizational industry, particularly organizations with small budgets seeking an efficient and cost-effective solution.”
Optimum Interactive recently expanded its operations as full systems and service provider in December 2009 with the launch of CelectData Database Management Systems; and CelectFinance and CelectPay Ecommerce Business Services. Founder and Chief Strategy Officer, Tim Roth stated “Our web network and web based tools for organizational communications and connectivity was always scalable. Now that we have become a turn-key provider in the area of business tools, database management and ecommerce, the opportunity to leverage our market position and client referrals empowers Celect to lead a shift in the way organizations approach operating their business online.”
About Us:
Celect.org™, an Optimum Interactive (USA) Ltd. Company, is the leading provider of web-based network services for membership organizations including collegiate student organizations, faith organizations, non-profit organizations and professional associations. Based upon a patent-pending, one-click, one-system solution, the Celect.org platform helps membership executives to efficiently operate their organizations online. By removing administrative bottlenecks, the technology enhances membership participation and financial controls. Ideal for organizations with anywhere from 20 to 500,000+ members, the Celect.org platform allows membership organizations to effectively communicate and raise funds in a transparent, yet safe and secure manner. Held by parent company Optimum Interactive (USA) Ltd. (Pink Sheets:OPTL), Celect.org, LLC is headquartered in Newport Beach, CA with additional offices in Illinois, Toronto, and New York.
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