NEWPORT BEACH, Calif., Feb. 11, 2010 (GLOBE NEWSWIRE) -- Celect.org™, an Optimum Interactive (USA) Ltd. Company (Pink Sheets:OPTL), a leading provider of web-based organizational network and SaaS business tools and services for collegiate fraternities, sororities and Greek organizations announced today a new service module for online recruiting leveraging its CelectData™ system and Facebook applications including Greek Family Tree and The Greek Community. Celect.org™ now serves over 1,000 organizational clients and has measured more than 1.1 million unique member log-in and active users accumulated in less than two years.
Alpha Gamma Rho national fraternity is rolling out CelectGrow™ to their 74 undergraduate chapters. During the first two weeks of utilization, the system garnered 852 potential member leads for the local chapters.
Josh Wackler, Chief Recruitment Officer, AGR stated, "Training our chapters on recruitment is a very important exercise, but on top of that we need to give them the tools to use the training we give them. CelectGrow™ provides them with a tangible tool to use to build up a large centralized directory of potential members and keep it organized, which anyone in recruitment will tell you is the centerpiece of a successful recruitment program. And I love the fact that it is built specifically to meet the recruitment needs of membership based organizations. Our chapters, chapter members and alumni who have used it all love it, and I look forward to seeing the results start coming in."
Mark Anderson, former President and COO of Sigma Chi recently joined Celect.org™ as Executive Vice President of North America. Mark stated, "The next generation for online organizational management and a networked web-based site solution has arrived. Organizations are hungry for more efficient online management of their members from a safe, robust and flexible system." Today Celect.org™ is the leader in the Greek student organization market with a presence on over 230 campuses nationwide serving well over 1,000 organizational clients.
CEO of Optimum Interactive, Anthony Roth, stated, "This new module can be accessed by our organizational client for as little as $20 per month and is powerful at garnering new qualified and target-rich leads for student and campus organizations via our Facebook traffic and application sites. We expect that over 70% of our clients will opt-in for the service driving incremental revenue of over $1,000,000 by 2011."
About Us:
Celect.org™, an Optimum Interactive (USA) Ltd. Company, is the leading provider of web-based network services for membership organizations including collegiate student organizations, faith organizations, non-profit organizations and professional associations. Based upon a patent-pending, one-click, one-system solution, the Celect.org platform helps membership executives to efficiently operate their organizations online. By removing administrative bottlenecks, the technology enhances membership participation and financial controls. Ideal for organizations with anywhere from 20 to 500,000+ members, the Celect.org platform allows membership organizations to effectively communicate and raise funds in a transparent, yet safe and secure manner. Held by parent company Optimum Interactive (USA) Ltd. (Pink Sheets:OPTL), Celect.org, LLC is headquartered in Newport Beach, CA with additional offices in Illinois, Toronto, and New York.
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