Correction: Statement of Management's Responsibility added. Correction in 8th paragraph: (..) amount of allocated loans made more precise - "LVL 143,157 millions" MANAGEMENT REPORT In year 2009, AS “GE Money Bank” (further “Bank”) succeeded to accomplish its goals and attained planned results, despite very challenging macro and banking market environment in Latvia. Bank conducted several actions to ensure safety and stability for its customers, and guaranteed that by high liquidity and capital base that exceeds regulatory requirements. In addition, Bank offered several innovative and beneficial products and services that are in line with our responsible lending policy. GE Money Bank leveraged on experience of its owner, General Electric Company, one of the largest and most financially secure corporations in the world. GE announced a profit for 2009 of US$ 11,2 billion. Driving growth via safety and stability In 2009, in order to manage business through economic environment, Bank changed and improved its risk management systems, simplified Bank's structure, thus enhancing operational rhythm, introduced several IT projects, as well as optimized costs. During accounting period - at a time when the total deposit market was falling, Bank succeeded in increasing resident deposit base by 25% since the beginning of 2009. Thus we also increased our deposit market share. Such growth was attained mostly due to Bank's offered deposit products and several successful deposit campaigns. Reacting on consumer demand, Bank was first to launch in Latvian market flexible savings product - high yield savings account “Account of Opportunity” provided availability of customers' funds and attractive interest rate. Similarly, beneficial interest rates were offered also for term deposits. Thinking of growth and stability of Latvian companies last year the Bank started offering also beneficial packages for legal entities “Corporate savings package” and “Active businessman package”. These bundles have been one of the best offers in the market. As a result, expanding the range of offered products, continuing to invest in service quality enhancement and training of employees, the Bank increased number of served customers. At the end of the year 2009, 170 thousand private and more than 7,500 legal entities entrusted their financial needs to the Bank. Considering economic situation, the Bank has used a more rigorous approach to risk assessment and continued creating reserves. The total number of reserves in 2009 comprises LVL 25.072 million. In total reserves comprise 19% of the credit portfolio. As a result the Bank concluded the year 2009 with un audited losses LVL 21,321 million. Company's operating income before tax and provisions was LVL 3,751 million. Bank's total assets in 2009, compared with previous year, on average have increased up to LVL 257,973 million, LVL 143,157 millions were allocated in loans; at the same time deposit volume reached LVL 212,903 million. One of the most significant strategic directions in 2009 was ensuring stability and safety to Bank's customers and preparing for future challenges. In March, own capital of the Bank was increased by LVL 30 million. Having regard of this, as well as amount of deposits attracted by the Bank its capital adequacy indicator on 31.12.2009 was 15.89%, which almost two times exceeds the requirement established by the Capital and Financial Market Commission (hereinafter - FCMC) of 8%, while the liquidity ratio was 97.37%, which was more than three times as compared to FCMC standard. Subsidiary companies - number of customers and assets increased Ensuring a wide range of banking products to its customers the joint stock company „GE Money Atklātais pensiju fonds” also continued operations within the Bank's concern offering to customers 3rd pillar pension plans “Rumba” and “Tvists”. While the investment management company „GE Money Asset Management” managed 2nd pension pillar plans “Džezs” and “Blūzs” and customer investment in three investment funds - “GE Money Eastern Europe Balanced fund”, „GE Money European Bond fund” and „GE Money Eastern Europe Equity fund”. During 2009, the total amount of managed assets increased more than two times and reached LVL 18,5 million. A number of customers increased from 24 thousand to 37 thousand. The managed 2nd pillar pension plans comprised 2,3% of the market share at the end of the year. With responsible attitude towards society and employees The Bank realizes its obligation of being a socially responsible employer and a company in general - it's a part of Bank's operational strategy both here in Latvia and elsewhere in the world. In Latvia this strategy is realized in two principle directions - by fostering public financial literacy and implementing the family friendly company's policy. Bank continued providing support to an independent non-profit organization “Money Planning Centre” (hereinafter - MPC). Primary goal of MPC is educating society in different financial matters. AS “GE Money” established MPC already in 2007 reacting to the public demand and also implementing philosophy of responsible lending. In 2009, Bank supported MPC both with financial and intellectual resources - in a year's time several projects realized and innovative budget planning tools offered to publics, Bank's experts have provided virtual consultations and have participated in several seminars organized by MPC explaining peculiarities and opportunities of savings products. “GE Money Bank INTELLECTICUS” - university student Olympiad - was Bank's next step in educating the society. In 2009, the second Olympiad was organized with the topic “Savings solutions for ensuring financial stability”. The Bank started the Olympiad tradition in cooperation with the Ministry of Education of Science of the Republic of Latvia in 2008, wishing to share its international expertise, pragmatism and also creativity. According to our conviction, Bank's employees is our biggest value therefore within the entire year different family friendly company's activities were offered as well as increasing number of new training programs were developed and envisaged exclusively for General Electric employees. Bank's employees were also actively involved in several charity activities supporting the society. Our wish is to secure safety, stability and beneficial services to customers, as well as implemented corporate social responsibility activities in 2009 were appreciated as Bank's reputation constantly improved. In 2009, the Bank's brand ranked 5th in the Latvian banking sector - by the “Kapitāls” magazine and the “DDB Consulting” agency. In the reputation TOP2009 by the newspaper “Diena” and “Porter Novelli” the Bank ranked four positions higher vs. 2008 - on 66th place among all companies in Latvia. This is a significant achievement taking into account that reputation of only two banks improved their positions in that ranking last year. Stable platform for development and growth also in the future We expect that also in 2010 both Bank's customers and the banking sector will still face economic challenges and for this reason the principle strategic direction of the Bank is to continue managing the company through the current economic cycle thus ensuring Bank's security and stability to its customers. Therefore our focus is to ensure high capital adequacy and liquidity base, healthy deposit base, ensuring efficient risk management and debt collection systems. Given of our wish to concentrate on these areas, our business operations in Latvia will be more focused that will allow us to emerge a stronger market player in the period when the economic situation stabilizes and market will begin to grow again. We are convinced that GE business management experience during different economic cycles as well as Bank's professional management and employees' team and rigorous approach to risk management will ensure company's further development in 2010. Between the balance date and the date of signing this financial report there have been no events that could significantly influence the results of the reporting period. Additional information: Tija Ezeriņa Head of Communication division AS "GE Money Bank" Ph.: +371 67024704 Mob.: +371 27876080 E-mail: tija.ezerina@ge.com
CORRECTION: Un-audited 12-month financial results 2009 of AS "GE Money Bank"
| Quelle: GE Money Bank