IBS Launches 2nd Executive Industry Insights Event for Food Themed “The Modern Food Supply Chain - A Fresh Approach”.

IBS Launches 2nd Executive Industry Insights Event for Food Themed “The Modern
Food Supply Chain - A Fresh Approach”.

International Business Systems (STO: IBS B) in Australia launches the second
event of a new series of industry-specific events, themed “Executive Industry
Insights”, with this event focused on the food manufacturing and wholesale
distribution industries.

Sydney, Australia - April 27, 2010 - Ask any Supply Chain Manager and they'll
quickly confirm that the modern food supply chain does not stay ‘modern' for
very long... 

New technologies are constantly being developed to help companies improve their
competitive edge by reducing delivery times, shortening response times,
improving efficiencies, and identifying problem areas - all with the goal of
increasing profit margins for, not only themselves, but also their clients.

Is your company keeping up with the times?
To discover the answer to this question and how some of the latest Information
and Communication Technology (ICT) solutions could improve your competitiveness
and profit margins, Senior Executives and Supply Chain Directors are strongly
urged to attend the second of our 2010 series of Executive Industry Insights,
entitled “The Modern Food Supply Chain - a Fresh Approach.” Sessions with
Identical content will be held in Melbourne (May 12th) and Sydney (May 13th).

A conversation with Dr Silvia Estrada-Flores
IBS Australia recently spoke with one of the event's key speakers, Dr Silvia
Estrada-Flores, Principal Consultant with Australian based food business
management firm Food Chain Intelligence, to discuss how Information and
Communication Technology (ICT) is changing the way food and beverage companies
do business. 

Silvia's insights provided much ‘food for thought' including the idea that the
challenge for ‘first movers' is finding a balance between: (a) the early
adoption of innovations to beat competitors; (b) the level of risk that early
stage technologies pose; and (c) the investment required to make innovations
work within the specific context of the company.

IBS' Food Distribution Experts:
Silvia will be joined at the upcoming event by IBS' Food distribution experts,
Andrew Uzzell & George Kinsella, Senior Business Consultants with IBS Australia
who will discuss how and why the industry must evolve to maintain its
competitiveness and profitability.

Andrew Uzzell: “Wholesale distribution, when choreographed at its utmost best,
is both an art-form and a science, but very few companies can stake claim to
achieving this and as a result are missing out on golden opportunities to
increase profits and exceed client expectations. This event is not to be
missed.”

George Kinsella: “Even the biggest blue-chip organizations can never afford to
become complacent in a world that is becoming more competitive almost by the
day. Staying ahead of the competition means not only staying alert to new
technologies and the latest innovations. More importantly it's about fully
understanding how those solutions can benefit your organization. Some of the
latest advancements are absolutely amazing.”

Andrew Uzzell and George Kinsella are guest speakers at our exclusive industry
event entitled “The Modern Food Supply Chain - A Fresh Approach” being held in
Melbourne on May 12th and Sydney on May 13th.

To view the agenda including an overview of the keynote address, go to:
http://www.supplychainsecrets.com.au/ibs-executive-industry-insights-food-bevera
ge-2010/index.html

For more information, please contact:

Contact IBS Australia at info@ibsaustralia.com or phone 1300 882 467.

The information has been made public by IBS in accordance with the Securities
Market Act and/or the Financial Instruments Trading Act. The information was
submitted for publication on April 27, 2010 at 8.00 a.m. (CEST)

IBS in brief
With over 30 years of experience, IBS is a leading provider of distribution
management solutions. IBS focuses on industries such as automotive, electrical
components, paper & packaging and pharmaceutical distribution. More than 4,000
customers across some 40 countries use IBS software to gain fast and measurable
returns on IT investments.

IBS B share is listed on NASDAQ OMX First North Exchange Stockholm. For more
information, please visit www.ibs.net