LOS ANGELES, CA and SAN FRANCISCO, CA--(Marketwire - May 6, 2010) - EcoMom.com launches today as the first eco-conscious parenting and shopping destination. Offering vetted products at a cost-effective price, together with community resources and access to expert advice, EcoMom.com makes the EcoMom lifestyle simple, accessible, and rewarding.
EcoMom product selection is based on an extremely detailed vetting process to ensure that all goods offered meet standards set by organizations such as Environmental Working Group, and Healthy Child Healthy World. "As new research becomes available on ingredients and environmental health, our partnerships enable us to provide our customers with the best and latest in eco-friendly parenting resources," says EcoMom.com CEO & Co-Founder Jody Sherman. With a wide breadth of environmentally friendly mom-care, baby-care, kid-care and homecare, EcoMom.com provides:
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EcoMom Experts - Guidance on environmentally friendly parenting practices from world-renowned experts, including Dr. Alan Greene.
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EcoMom Products - Highly vetted product selection based on the latest science, testing, affordability, and applicable standards.
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EcoMom Reviews - Product reviews and recommendations from experts and fellow parents that support informed decision-making.
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EcoMom Social Parent Connection - Community of like-minded parents looking for and sharing answers and guidance.
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Eco-Pass - Membership program with discounts and free shipping.
"Our business has evolved significantly from our days as SproutBaby and I couldn't be more excited about our future. The team we have assembled is totally devoted to providing a great experience for our customers, and takes great care in selecting the products for which we advocate," explains Sherman. "This next generation of children deserves our concern about the world they will inherit and we are committed to helping parents turn that concern into positive action."
Adds investor Dave McClure, "As a startup investor who is also a dad to three and five year old children, I want to make sure I know what products are safe and healthy for my kids. EcoMom gives me the right information about products that are safe for my family and good for the environment."
"We are thrilled to provide a comprehensive home for parents seeking a healthy lifestyle," commented Co-Founder Kimberly Danek Pinkson. "Moms want to make the right choices and we're here to support them in every way we can." With a strong management team, Advisory Board, and Board of Directors, including celebrated pediatrician and author, Dr. Alan Greene, EcoMom.com is fast becoming a favorite go-to site.
"Empowering parents and caring for kids is what I am all about," explains Dr. Greene, "Joining forces with EcoMom allows me to take this to the next level because information alone is valuable, but the value multiplies when linked to tools people can use in every day life. And EcoMom is leading the way in making it simple for parents to choose the smartest products for kids."
EcoMom.com also celebrates a strategic partnership with uber-yummy organic and kosher food lines Plum Organics and Revolution Foods. Says Sr. Brand Manager Sangita Forth, "EcoMom aligns with our mission of nourishing Generation Organic from the highchair to the lunchbox. We share the same goal of providing parents with healthy options, and eco-friendly products that support a healthy, active and sustainable lifestyle."
Founded by the creator of SproutBaby.com, Jody Sherman, and EcoMom's Kimberly Danek Pinkson, EcoMom.com is based in San Francisco, CA and Los Angeles, CA. EcoMom is committed to the health of our children and our environment, believing the two are intrinsically connected.
Contact Information:
CONTACT:
Jessica Hasson
Social Radius on behalf of EcoMom
310-739-0344