LOS ANGELES, Aug. 5, 2010 (GLOBE NEWSWIRE) -- Green Globe International, Inc. (Pink Sheets:GGII), the worldwide owner of the Green Globe brand, today announced that it has opened the Asia Pacific region to partner Green Globe Certification and will allow this licensee to use and promote the Green Globe brand in the region. The brand had previously granted exclusive license for the region to Green Globe Asia Pacific. As a result of this action, Green Globe Certification now has a non-exclusive license to use and promote the Green Globe brand in certification applications worldwide.
"We are pleased to announce the expansion of Green Globe Certification's brand license and look forward to its growth in the Asia Pacific," said Steven R. Peacock, Managing Director and Chief Executive Officer of Green Globe International. "It had become apparent that the brand had not been advancing as we had hoped in the Asia Pacific, especially considering the region's significant growth potential. Due to Green Globe Certification's effective work in other parts of the world, as well as the history of the brand in the Asia Pacific, we believe that Green Globe Certification will have great success in expanding its programs in the region."
Green Globe Certification is based in Los Angeles, California, and is currently represented in over 83 countries with a network of preferred partnerships in Europe, Africa, Latin America, the Caribbean, and India as well as Singapore, Bali and Hong Kong, among others. All businesses certified by Green Globe for sustainable operation and management adhere to the Green Globe Standard, which is among the most respected sustainability standard in use today. The Green Globe Standard v1.3 has recently been updated to comply withGlobal Sustainable Tourism Criteria(GSTC), and is published at http://www.greenglobe.com/standard.
The GSTC is an initiative coordinated by the United Nations Foundation to aggregate sustainable tourism criteria from different regions around the world. Green Globe Certification participated in this program and, under the guidance of the Green Globe International Advisory Group (IAG), has now updated its Standard to align with the GSTC.
The Green Globe brand and program, which traces its roots back to the United Nations Rio de Janeiro Earth Summit in 1992, where 182 Heads of State endorsed the Agenda 21 principles of Sustainable Development, has primarily been used in the travel and tourism industry but is now being expanded to include a growing number of environmentally responsible businesses in a variety of market sectors. The Green Globe brand is an ideal symbol for the world's increasing awareness of environmental responsibility and response to global climate change.
The company encourages all shareholders and others interested in following the progress of the Green Globe brand to subscribe to receive email alerts whenever new information is made public. To subscribe, please visit http://www.greenglobeint.com/stayconnected/email/.
About Green Globe International, Inc.
Green Globe International, Inc., through its 88% majority ownership in Green Globe, Ltd., a UK corporation, is the worldwide owner of the Green Globe brand, the recognized leader of sustainability certification and benchmarking programs, carbon footprint calculation and offset programs, and a broad range of consulting services. Green Globe International has been admitted as an affiliate member of the United Nations World Tourism Organization. The World Travel & Tourism Council (WTTC), the business leaders' forum for the travel and tourism industry, is a major shareholder of Green Globe International. For more information on the company and its programs, please visit www.greenglobeint.com.
For information on Green Globe Certification, please visit www.greenglobe.com. To see sustainable travel options, please visit www.greenglobe.travel.
The Green Globe International, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=6582
Safe Harbor Statement
This release contains forward-looking statements with respect to the results of operations and business of Green Globe International, Inc., which involves risks and uncertainties. The Company's actual future results could materially differ from those discussed. The Company intends that such statements about the Company's future expectations, including future revenues and earnings, and all other forward-looking statements be subject to the "Safe Harbors" provision of the Private Securities Litigation Reform Act of 1995.