SAN FRANCISCO, CA--(Marketwire - December 7, 2010) - uTest, the world's largest software testing marketplace, today announced that CEO Doron Reuveni will be a featured panelist at GigaOM's Net:Work Conference 2010. Crowdsourcing leaders CEO of LiveOps, Maynard Webb; Vice President at Amazon, Sharon Chiarella; and CEO of CloudCrowd, Alex Edelstein will join Reuveni to discuss the concept of the 'human cloud' and ways in which crowdsourcing models can be used to maximize a company's potential. The panel will be held at the Mission Bay Conference Center at UCSF on December 9th at 12:00pm.
Crowdsourcing models have been adopted across many professional service industries, including advertising, graphic design, development and software testing. While it has proven itself effective in many cases, modern managers are confused, wondering which everyday tasks can be crowdsourced, how to define the tasks, and under what conditions an elastic workforce is the right decision. In a conversation with three of the leading minds in crowdsourcing, this panel asks how an elastic workforce can be utilized, and what managers should understand when considering such solutions.
"The key to successfully employing a crowdsourcing model in a professional service category like web and mobile app testing is to advance beyond the loosely affiliated, unstructured crowd -- a mob," said Doron Reuveni, uTest CEO. "uTest has successfully created an engaged, interactive community of skilled professionals. By bringing in talented professionals on an on-demand basis, web and mobile apps are getting to market faster, with higher levels of quality and at a lower cost."
Net:Work 2010 will be held at the Mission Bay Conference Center at UCSF, 1675 Owens Street, San Francisco, CA. You can register at http://network2010-site.eventbrite.com/.
About uTest, Inc.
uTest is the world's largest marketplace for software testing services. The company provides real-world testing services through its community of 30,000+ professional testers from 170 countries around the world. Thousands of companies -- from startups to leading software, retail and media enterprises -- have signed up with uTest to get their web, desktop and mobile applications tested. More information can be found at http://www.utest.com or the software testing blog at http://blog.utest.com.
Contact Information:
Media Contact:
Jennifer Moebius
uTest, Inc.
508-480-9999 x114
jenniferm@utest.com
www.twitter.com/utest