Harte-Hanks Trillium Software Improves the Value of Data for Business Processes; Maintains Data Quality Leadership

BILLERICA, MA--(Marketwire - February 28, 2011) - Trillium Software^®, a business of Harte-Hanks^®, Inc. (NYSE: HHS), continued to be recognized by industry analysts and global customers as a leading data quality solutions provider in 2010. With a focus on how data discovery, data cleansing and data quality impact business process and operations results, Trillium Software clients utilized the award-winning Trillium Software System^® to discover critical and previously unknown data problems in systems and applications that are critical to the way they do business. In the coming year, Trillium Software will continue to build out its data quality solutions to help business leaders and managers as well as IT departments achieve greatly-improved results from the data-dependent processes that mean the most to them, such as order-to-cash, shipping & logistics, financial risk and compliance management, marketing campaigns, and customer satisfaction. 

"Companies are moving beyond the perception that data quality is simply an information technology responsibility, and are seeing the need for business leaders to work hand-in-hand with IT to solve their most problematic data challenges, or else suffer process performance issues that will impact their business," said Len Dubois, senior vice president, Trillium Software. "Business people own the data and understand the business processes that depend on good data, so clients across their enterprises rely on us to provide the expertise and knowledge necessary to help drive positive results from data-driven operations."

Mr. Dubois goes on to say, "Customer Relationship Management (CRM), Master Data Management (MDM) and Business Intelligence (BI) initiatives are driven by IT in many ways. But, in order for them to be successful, they must collaborate and work closely with business leaders and departments to ensure a data quality strategy and game plan is instituted that takes into account governance, risk management and discovery, or else these programs could fail. We help our clients build the strategy and then execute on the plan for improved enterprise-wide data quality."

In addition to the many client successes over the past year, Trillium Software has also expanded its product and services offerings to give customers more choices and updated capabilities that help business and IT professionals collaborate more readily and easily on their information data quality projects. In addition, key industry analyst firms have positioned Trillium Software as a leader in their data quality market reports. Some of these achievements include:

• The Gartner Magic Quadrant for Data Quality Tools research report in 2010, written by Ted Friedman and Andreas Bitterer, positioned Trillium Software in the "Leaders" quadrant for Data Quality tools platforms.

• The Forrester Wave^™: Enterprise Data Quality Platforms, Q4 2010 research report by Forrester Research, Inc. positioned Trillium Software in the "Leaders" wave, and based on a series of criteria and weighted scores, Trillium Software achieved the highest overall "Current Offering" score among all included vendors.

• The Information Difference annual Data Quality Landscape report, written by Andy Hayler, positioned Trillium Software as one of the leading vendors, ahead of most other Data Quality providers, based on capabilities, features and references from customers.

• Trillium Software unveiled the Trillium Software System v13 to help companies achieve data certainty. With a new user interface to enhance collaboration between the business and IT, the data quality platform incorporates the Trillium Software methodology of Discover, Develop, Deploy and Manage to deliver the highest level of data certainty for optimizing business processes, while mitigating the risk inherent within data sources that lack high quality information.

• The company introduced the TrilliumApps^™ online applications library, a Web-based collection of pre-developed information quality rules, processes and full workflows that can be easily downloaded at no cost and snapped into existing Trillium Software System environments. TrilliumApps organizes and categorizes the content and applications by industry, project or need, for easy access to rules that clients need for their own program.

For more information about Trillium Software, please visit www.trilliumsoftware.com

About Harte-Hanks
Harte-Hanks^® is a worldwide direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit the Harte-Hanks Web site at http://www.harte-hanks.com or call (800) 456-9748.

About Trillium Software
Harte-Hanks Trillium Software^® enables organizations to achieve Total Data Quality by providing a full complement of technologies and services providing global data profiling, data cleansing, enhancement, and data linking for e-business, customer relationship management, data governance, enterprise resource planning, supply chain management, data warehouse, and other enterprise applications. For more information about Trillium Software and its offerings, call (978) 436-8900 in the United States and in the United Kingdom call +44 (0) 118 940 7666, or visit Trillium Software online at http://www.trilliumsoftware.com.

About the Magic Quadrant
The Magic Quadrant is copyrighted 2010 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

This document may contain trademarks that are owned or licensed by Harte-Hanks, Inc. and its subsidiaries, including, without limitation, Trillium Software^®, Trillium Software System^®, Total Data Quality^™, TrilliumApps^™, and other names and marks. All other brand names, product names, or trademarks belong to their respective holders.

Contact Information:

Media Contacts:
Michael Antonellis
Harte-Hanks Trillium Software
(978) 439-3813
michael_antonellis@trilliumsoftware.com

Derek Harris
Harris Communications
+44 (0) 1395 516 613
derek@harriscomms.com