Harte-Hanks Trillium Software Enables Absa Capital South Africa to Assess Data Compliance Within Data Governance Framework

JOHANNESBURG, SOUTH AFRICA and READING, UNITED KINGDOM--(Marketwire - Sep 12, 2011) - Trillium Software^®, a business of Harte-Hanks, Inc. (NYSE: HHS) and a leading enabler of Total Data Quality^™ solutions, today announced that Absa Capital -- the investment banking division of Absa Bank Ltd and affiliated to Barclays Capital -- has selected the Trillium Software System^® to assess the quality of data and ensure it is compliant with key business process requirements. The implementation forms part of a wider agreement with Trillium Software reseller Master Data Management CC (MDM CC) to assist with the practical implementation of a data governance framework.

"As a bank that places its customers at the centre of all it does, client static data underpins everything. From identifying new opportunities, to credit risk management, to accurate regulatory reporting, quality data is essential," said Ian Kriegler, CIO at Absa Capital. "We wanted partners with both strong technology and solid local expertise. MDM CC and Trillium Software provide this combination."

Absa Capital offers investment banking and related services in South Africa and sub-Saharan Africa. Data quality is recognised as a critical success factor for numerous strategic projects, as Absa Capital continues with its initiative to streamline operations and increase accuracy and consistency throughout the trading life cycle.

Master Data Management CC expects the data governance framework to extend the successes from client static into other areas in the business, such as to the trade store and credit risk management. A data metrics and reconciliation framework, built using the Trillium Software System, could enable data owners and custodians to assess the compliance of data to business requirements. Data custodians can also quantify requirements (such as system enhancements or additional staff) that are necessary to meet agreed-upon service levels in a cost-effective way. Click here to view the case study.

"If data governance is not pragmatic and measurable, then it cannot add value," said Gary Allemann, managing director at MDM. "Our approach allows the business to quantify perceived data quality issues and focus remediation where it is actually required."

About Absa Capital
Absa Capital, a division of Absa Bank Limited (Absa) and affiliated to Barclays Capital, is a leading South African investment bank with global reach, offering clients financing, risk management and advisory solutions in a wide range of currencies and structures across the globe.

About Master Data Management CC
Master Data Management provides specialist solutions for data governance, data quality, data integration and MDM. Leveraging the international expertise of Harte-Hanks Trillium Software, and the Trillium Software System^®, MDM has provided solutions for a range of clients in financial services, government, mining and telecommunications.

About Harte-Hanks
Harte-Hanks^® is a worldwide direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit the Harte-Hanks Web site at http://www.harte-hanks.com or call (800) 456-9748.

About Trillium Software
Harte-Hanks Trillium Software^® enables organizations to achieve Total Data Quality by providing a full complement of technologies and services providing global data profiling, data cleansing, enhancement, and data linking for e-business, data governance, customer relationship management, enterprise resource planning, supply chain management, data warehouse, and other enterprise applications. For more information about Trillium Software and its offerings, call (978) 436-8900 in the United States and in the United Kingdom call +44 (0) 118 940 7666, or visit Trillium Software online at http://www.trilliumsoftware.com.

This document may contain trademarks that are owned or licensed by Harte-Hanks, Inc. and its subsidiaries, including, without limitation, Harte-Hanks^®, Trillium Software^®, Trillium Software System^®, Total Data Quality^™ and other names and marks. All other brand names, product names, or trademarks belong to their respective holders.