Harte-Hanks Trillium Software Announces Agreement With AIR Worldwide for Improved Geocoding

BILLERICA, MA--(Marketwire - Sep 13, 2011) - Trillium Software®, a business of Harte-Hanks, Inc. (NYSE: HHS), and a leading enabler of Total Data Quality solutions, announced today an agreement with AIR Worldwide, the scientific leader and most respected provider of catastrophe risk modelling software, to provide more precise geocoding through the integration of Trillium Software's geospatial capabilities with AIR's catastrophe modelling application.

The integrated software solution is expected to help AIR Worldwide's clients improve risk geocoding and catastrophe risk analyses for perils such as wind, flood, and earthquake outside the United States.

"Data quality and, in particular, accurate geocoding for risks are major contributors to the reliability and understanding of potential losses from perils such as earthquake, cyclones, flood, and terrorism," said Uday Virkud, P.E., executive vice president, AIR Worldwide. "With seamless integration of Trillium Software's precise geocoding capabilities with AIR's products, we will facilitate improved risk assessment and management for our clients."

"We are excited to work with a recognized leader in catastrophe risk management, and this relationship is another example of the value-added business process services we provide to leading organizations such as AIR Worldwide," said Len Dubois, senior vice president, Marketing, Harte-Hanks Trillium Software. "By delivering precise rooftop, street and centroid-level geocoding globally, we can help AIR provide the best and most comprehensive modelling solutions for its clients."

In cooperation with Trillium Software, AIR Worldwide will offer its clients three solutions to provide users with access to high resolution geocoding for more than 70 countries. The solutions include:

• Client-hosted Trillium Software integrated with CLASIC/2 for rooftop or street level centroid geocoding. This option is suitable for geocoding a portfolio or multiple portfolios.
  
  
• An AIR-hosted web service for clients processing less than 250,000 records per year, incorporating a real-time link to Trillium Software's "On Demand" service.
  
  
• An international geocoding service for consulting engagements that will use Trillium Software geocoding services. This option enables companies to leverage geocoding for their custom AIR consulting projects.
  

CLASIC/2 is the application of choice for companies that need to accurately assess risk down to the individual location level. CLASIC/2 takes full advantage of the construction, occupancy, age, and height of each structure, as well as location-specific geographical information, such as land use/land cover, elevation, topography, geological information, and insurance policy and reinsurance treaty terms. This translates to better information to support risk selection, underwriting, and pricing decisions.

Trillium Software delivers accurate and consistent location data to a business. With built-in intelligence for global address validation, the software standardizes, validates, and formats address data before assigning corresponding latitude and longitude coordinates, ensuring a broad base of business benefits from having the most accurate location data available. Ease-of-integration into any risk management, CRM, ERP, or any other enterprise application, allows Trillium Software geocoding services to transform raw, inaccurate, and incomplete address information and generate a precise location.

About AIR Worldwide
AIR Worldwide (AIR) is the scientific leader and most respected provider of risk modeling software and consulting services. AIR founded the catastrophe modeling industry in 1987 and today models the risk from natural catastrophes and terrorism in more than 90 countries. More than 400 insurance, reinsurance, financial, corporate, and government clients rely on AIR software and services for catastrophe risk management, insurance-linked securities, detailed site-specific wind and seismic engineering analyses, agricultural risk management, and property replacement-cost valuation. AIR is a member of the Verisk Insurance Solutions group at Verisk Analytics and is headquartered in Boston with additional offices in North America, Europe, and Asia. For more information, please visit www.air-worldwide.com.

About Harte-Hanks
Harte-Hanks^® is a worldwide direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit the Harte-Hanks Web site at http://www.harte-hanks.com or call (800) 456-9748.

About Trillium Software
Trillium Software^® enables organizations to achieve Total Data Quality by providing a full complement of technologies and services providing global data profiling, data cleansing, enhancement, geocoding, and data linking for e-business, customer relationship management, data governance, enterprise resource planning, supply chain management, data warehouse, and other enterprise applications. For more information about Trillium Software and its offerings, call (978) 436-8900 in the United States and in the United Kingdom call +44 (0) 118 940 7666, or visit Trillium Software online at http://www.trilliumsoftware.com.

This document may contain trademarks that are owned or licensed by Harte-Hanks, Inc. and its subsidiaries, including, without limitation, Trillium Software^® , Total Data Quality^™, and other names and marks. All other brand names, product names, or trademarks belong to their respective holders.