CHARLESTON, SC--(Marketwire - Apr 19, 2012) - With recent reports from the American Society of Plastic Surgeons (ASPS) stating that breast augmentation is the most popular cosmetic surgical procedure performed in 2011, breast implant manufacturer Mentor® launched a recent campaign to reward patients for taking advantage of the latest in breast implant technology. The "Feel the Difference" campaign from Mentor® offers patients an American Express gift card for upgrading their saline breast implants to the more natural-feeling silicone option. Dr. Ram Kalus, a plastic surgeon in South Carolina, has announced he will be participating in the program as a way to encourage patients to experience the benefits silicone gel-filled implants can have on their overall appearance and confidence.
Although Dr. Kalus says breast implants have been proven to provide long-lasting enhancement to a woman's breasts, he says that due to subsequent pregnancies or weight fluctuations, patients may experience some sagging or drooping that can impact the benefits of their original augmentation. He adds that ptosis, or drooping, can also occur as skin naturally ages, loses its tone, and gives in to the effects of gravity. Dr. Kalus says a silicone upgrade from a breast implant revision procedure can help patients achieve a more natural feel of one's breasts. "One of the greatest advantages of a silicone implant is that patients can hardly tell it is there. Its consistency is very much like that of the natural breast," says Dr. Kalus. "In addition," Dr. Kalus points out, "we see far less rippling with silicone gel implants than we used to with saline-filled implants."
Based on the latest statistics from the American Society for Aesthetic Plastic Surgery (ASAPS), a majority of patients nationwide (62%) select silicone implants over saline (32%), a decision Dr. Kalus says is attributed to the ability of silicone gel to enhance the natural look and feel of one's breasts. Dr. Kalus says the special upgrade offer from Mentor® provides patients the chance to put the finishing touches on their appearance and make significant strides towards improving their figure and self-esteem. Size being the most important question in women's minds according to Dr. Kalus, his website also contains a unique gallery designed to help patients decide which size and type of implant is right for them based on their body proportions and desired look. "Mentor has distinguished itself with their commitment to offering women a range of implant sizes, styles, and profiles to meet their specific body types and desires," says Dr. Kalus.
Through the Mentor® Feel the Difference campaign, Dr. Kalus says his practice will be offering a $250 gift card to patients who choose to upgrade their implants. The offer will be available at his Charleston plastic surgery practice until August 31, 2012, and patients will receive their gift card once the procedure is complete. Regardless of whether patients are looking for a silicone implant upgrade for their breast augmentation in Charleston and Mount Pleasant or a primary saline-filled implant enhancement, Dr. Kalus says one of the most important elements of a breast augmentation procedure is a personalized doctor-patient consultation with a board-certified plastic surgeon. He says consulting with a compassionate and experienced surgeon can help both doctor and patient determine the proper course of action for achieving the best possible outcome based on the patient's individual needs and goals.
To learn more about the Mentor offer at Dr. Kalus' practice, click here.
About Ram Kalus, MD, FACS
Dr. Ram Kalus earned his medical degree and B.A. in psychology from Boston University. He completed his plastic surgery residencies at the Dartmouth Hitchcock Medical Center, the University of Massachusetts Medical Center, and the Hospital for Sick Children in Paris, France. Dr. Kalus is board-certified by the American Board of Plastic Surgery, a Fellow of the American College of Surgeons and the American Academy of Pediatrics, and a member of the American Society of Plastic Surgeons, the American Society for Aesthetic Plastic Surgery, and the South Carolina Society of Plastic Surgeons, in which he served as Past President and Treasurer.
Located at 578 Lone Tree Drive Suite 102 in Mount Pleasant, SC, Dr. Kalus' practice, Plastic Surgery of the Carolinas, can be reached at (843) 881-3881. It can also be contacted online via the website plasticsurgerycarolina.com or facebook.com/plasticsurgerycarolina.
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