SAN DIEGO, June 11, 2012 (GLOBE NEWSWIRE) -- Engage! Creative Group was named Best Ad/Creative/MarCom Team for the third consecutive year and Best Marketing Communications Team for the second time by the League of American Communication Professionals in the organization's 2011 Impact Awards, a worldwide strategic communications competition. Engage! is the marketing communications team for health services company American Specialty Health Incorporated (ASH) and its total population health management subsidiary Healthyroads, Inc.
Engage! Creative Group promotes the wide range of wellness solutions that Healthyroads, Inc. offers to major health plan and large-group employers nationwide. LACP honored Engage! Creative Group for the group's 2011 client work and internal marketing projects, specifically naming Engage's marketing work with ExxonMobil "Best Marketing Communications Program" and giving "honors" to the group's work with CKE.
In addition, Engage! Creative Group recently received five platinum, eight gold and over 10 other awards for its work from the Association of Marketing and Communication Professionals (Hermes Awards), International Academy of Visual Arts (Communicator Awards), and Mercomm, Inc. (ASTRID Awards).
"Our Engage! Creative Group has achieved spectacular results in helping our customers truly get their employees excited about and engaged in personal health improvement," said Healthyroads CEO and chairman George DeVries. "So it is extremely satisfying that so many national and international advertising and marketing awards competitions have recognized the superior work that Engage! Creative Group produces. Engage! Creative Group sets the standard in the wellness industry for producing enticing, inspiring and effective employee wellness communications that drive results for our clients and for our Healthyroads® Program members."
About LACP
LACP was established in 2001 in order to create a forum within the public relations industry that facilitates discussion of best-in-class practices within the profession while also recognizing those who demonstrate exemplary communications capabilities. The quarterly competitions routinely include hundreds of entries from some of the most recognized organizations throughout the world. Visit LACP on the Web at www.lacp.com .
About Healthyroads
Healthyroads, Inc., a subsidiary of national health services company American Specialty Health Incorporated (ASH), offers a wide range of total population health services solutions—including award-winning telephone-based lifestyle and condition coaching programs, member engagement promotion programs, program management, health risk assessment, biometric screenings, claims analytics, risk stratification, outreach, incentive management programs, competitive challenges, worksite wellness programs and/or an integrated online wellness portal, Healthyroads.com.
Healthyroads offers these programs to more than 6.1 million members nationally. ASH provides total population health services, specialty health care management, and fitness and exercise services to health plans, insurance carriers, employer groups and trust funds. Based in San Diego, ASH has over 900 employees and serves close to 30 million members. For more information about ASH health and wellness programs, visit ASHCompanies.com or call (800) 848-3555. Follow us on Twitter @ASHCompanies or @Healthyroads and on Facebook at http://www.facebook.com/Healthyroads!