SAN FRANCISCO, Sept. 18, 2012 (GLOBE NEWSWIRE) -- Today, Acteva, a cloud-based event registration, payment and management solution provider, and ReadyTalk, an audio and web conferencing services provider, released the ReadyTalk for Acteva connector, creating a unified registration system that enables organizations to charge for webinars, online events and virtual training programs.
More and more frequently, online delivery of content for lead generation, thought leadership, and training is used by companies as a source of revenue. Marketing, data management and payment processing traditionally have been siloed, making it difficult for organizations to streamline the registration process and monetize these online activities. The ReadyTalk for Acteva connector reduces manual data processing and streamlines back office operations while creating options for additional sources of revenue.
"Our customers have come to expect a smooth, effective process for hosting in-person events with the registration, payments processing and data management all happening seamlessly. Partnering with ReadyTalk allows us to extend that flawless in-person event experience to online events," said Dave Ghosh, vice president of sales and marketing for Acteva. "Customers can host webinars and training programs using ReadyTalk's easy-to-use web and audio conferencing services, so they can focus on the content of their online event and not the technology behind it."
"This partnership allows us to leverage Acteva's experience with in-person events and enable our customers to monetize webinars, classes and training sessions that they currently host using ReadyTalk's webinar services," said Beth Toeniskoetter, product marketing manager at ReadyTalk. "The ReadyTalk for Acteva connector combines the superior functionality of both products to help customers realize greater event revenue."
For each webinar, customers will have the flexibility to offer offers multiple payment options, promo codes, varying registrant price options and volume based discounts. Additionally, with ReadyTalk for Acteva customers can:
- Schedule and manage online or in-person events directly from the Acteva platform
- Deliver consistent branding through invitations, registration forms, and emails to create a familiar user experience for webinars and in-person events
- Track new leads and existing customers, including registration responses and payment information, to help drive targeted and timely follow-up after the webinar
- Conduct engaging online events and classes leveraging webinar technology and share slides, various applications and video clips
- Follow-up with attendees after the webinar to continue the conversation and distribute a recording of the event
The integration is available today for ReadyTalk and Acteva customers. It does require active accounts with both companies. To find out more about Acteva's event registration, visit www.acteva.com/readytalk.html .
About Acteva
Acteva is the leading provider of Cloud based solutions to manage Online Registrations, Events, Class, Enterprise Training, Private Community and Online Payments.
Acteva has been helping organizers know who is coming to their meeting, class or event, increase attendance and maximize revenues. Founded in 1998, Acteva has helped more than 20,000 organizers with a solution to online payment management as well as a place for attendees, members and donors to interact, collaborate and communicate.
Not only has Acteva been a pioneer in the event technology industry, but they have hosted over 400,000 events that have been attended by more than 7 million people. For over 12 years Acteva has been developing products and tools to make the event registration process virtually effortless for its customers. For more information please visit: www.acteva.com
About ReadyTalk
Founded in 2000 and headquartered in Denver, Colo., ReadyTalk delivers audio and web conferencing services that empower customers to successfully conduct audio and web conferences of all sizes – from ad hoc meetings to large webinars. ReadyTalk combines ease of use with sophisticated marketing tools to increase audience engagement, event ROI and meeting productivity. Unlike other services, ReadyTalk gives customers a full suite of tools for training, collaboration, webinars and more. You'll always have access to the right features when you need them, no need to upgrade to another product. Please call toll free 800.843.9166 or visit www.readytalk.com for more information.
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