Vendavo Achieves Record Growth in the First Half of 2013

MOUNTAIN VIEW, CA--(Marketwired - Jul 30, 2013) - Vendavo, the leading provider of enterprise solutions to analyze, negotiate and close profitable deals, completed a record first half of 2013. In all the company now manages more than $207 billion in revenue and customers have showed a $2.3 billion increase in annual profit from using Vendavo's leading profit optimization solutions. This growth has been driven by increased customer acquisitions, strategic partnerships and technology developments.

"It's been an excellent first half for Vendavo. We have a strong pipeline of customers continuing to invest in our highly differentiated technology platform and they are being rewarded handsomely for this commitment," said Neil Lustig, Vendavo CEO and president. "But rather than rest on our laurels, we continue to evolve our solution, with more significant product developments coming in the second half of this year. And it's clear our investments are paying off with a superb win rate for new customers and a gratifying level of expansion within our existing install base."

Vendavo's success is driven in large part by its 'win rate' over competing solutions, where it is securing contracts in two out of every three competitive engagements. The increased win rate demonstrates the power of the company's technology offering, its support infrastructure and its positioning in the marketplace. In addition, Vendavo continues to expand within its existing install base. For example, one of the world's largest pharmaceutical distributors significantly increased its investment in Vendavo's solutions.

In addition to managing $207 billion in revenue and increasing annual profits to $2.3 billion, the first half of 2013 was marked by other success, including:

• Increased integration with SAP through the May release of Vendavo Profit Finder Solution for SAP HANA, as well as a March release announcing integration of the Vendavo Enterprise Profitability Suite with the SAP Sales OnDemand solution. By running on SAP HANA, Vendavo solutions deliver vastly improved scalability and performance, a streamlined architecture and simpler ETL process, and enhanced integration with SAP solution-based landscapes.
• A new partnership to join the Marketo Launchpoint Ecosystem, which helps marketers reach the outcomes they want by featuring best-of-breed marketing solutions.
• The release of the Enterprise Profitability Survey, which found that setting and monitoring profitable pricing is one of the biggest challenges faced by enterprises. This study also found that prices are based on a published price list in only 43 percent of cases.

"Vendavo is at the convergence of meta-trends including mobile-everything, ubiquitous Big Data and the maturing of B2B cloud solutions," said Jennifer Maul, senior vice president, global sales at Vendavo. "Today, it's crucial for the mobile, connected sales force to have the right tools, guidance and information at the point of negotiation - the 'Moment of Truth' - and only Vendavo can bring all that together when it matters most. Approaches like this are what compel customers -- existing and new -- to choose Vendavo."

About Vendavo

Vendavo's front-line profit optimization solutions help customers sell more profitably by empowering salespeople to negotiate confidently at the "Moment of Truth", delivering 10-30% incremental profit, while increasing front-line effectiveness, agility and responsiveness. Vendavo is the enterprise profitability solution of choice for more than 300 company divisions at some of the world's biggest names in Chemicals and Process Industries, Consumer Packaged Goods, Wholesale Distribution, Energy and Utilities, Technology, Industrial Manufacturing, and Medical Devices and Consumables.

VENDAVO is a registered trademark of Vendavo, Inc. SAP, SAP HANA, SAPPHIRE and all SAP logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries. All other product and service names mentioned are the trademarks of their respective companies.