Photo Release -- MammaCangura by Bellelli Launches Line of Child Bicycle Carriers Made From Cereplast Bioplastics


SEYMOUR, Ind., Aug. 20, 2013 (GLOBE NEWSWIRE) -- Cereplast, Inc. (OTCQB:CERP) (the "Company"), a leading manufacturer of proprietary biobased, compostable and sustainable bioplastics, today announced that MammaCangura by Bellelli, a world leader in the design and manufacture of child bicycle carriers and trailers, is launching a line of child bicycle carriers made from Cereplast Biopropylene® 101 this fall.

Photos accompanying this release are available at

http://www.globenewswire.com/newsroom/prs/?pkgid=20565

http://www.globenewswire.com/newsroom/prs/?pkgid=20564

MammaCangura is manufacturing two child bicycle carriers made from Cereplast Biopropylene 101: FRECCIA ECO, a front-mounted child bicycle carrier, and MR FOX ECO, a rear-mounted child bicycle carrier. Initially, both carriers will be available for retail sale and purchase by MammaCangura North America at brick and mortar retailers in Canada, and online at http://www.mammacangura-na.com/index.html.

FRECCIA ECO

Made from a non-toxic bioplastic frame, FRECCIA ECO is lightweight, solid and washable, featuring big-feet-shaped footrests, a secure handlebar for the child to play with, wide ventilation slots on the back and shoulders, a soft, removable and washable seat pad, a three-point length-adjustable harness, wider and safer legs/feet side protection to avoid contact with any parts of the bike, a child-proof, parent-friendly, one-hand fasten and release safety buckle with two depth settings, a wide, comfortable seat with high sideboards to increase child support and containment and a one-click, easy-on/easy-off protection handle.

MR FOX ECO

Made from a non-toxic bioplastic frame, MR FOX ECO is lightweight, durable and washable and features an ergonomic backrest with an integrated helmet slot to ensure maximum support and comfort to the child's back and neck, a height-length-depth-adjustable five-point harness, higher and safer sideboards, a soft, removable, washable seat pad, a childproof, parent-friendly one-hand fasten and release safety buckle with two depth settings in the seat center, broad footrest settings and four-position, length adjustable foot straps, a wide, comfortable seat, high sideboards to increase child support and containment and wider and safer legs/feet side protection to avoid any contact with wheel spokes.

The MammaCangura FRECCIA ECO and MR FOX ECO are made from Cereplast Biopropylene 101, which offers a lower carbon footprint when compared to conventional plastics. A third party lifecycle assessment (LCA) of Cereplast Biopropylene 101* determined that this grade of bioplastic resin is superior to all conventional plastics evaluated in terms of overall environmental impact. The LCA compared Cereplast Biopropylene 101 bioplastic to four different conventional plastics including Low Density Polyethylene (LDPE), Polyethylene Terephthalate (PET), High Impact Polystyrene (HIPS) and Polypropylene (PP), and provided a rating for each product's cumulative environmental impact including climate change, ozone layer depletion, and ecotoxicity.

The reduction in Global Warming Potential for Biopropylene 101 compared to conventional Polypropylene (PP) is 32%. When you replace 1,000,000 pounds of conventional PP with Biopropylene 101, the environmental impact reduction is 800,000 pounds of CO2 eq., which is equivalent to driving 732,800 miles in an average passenger vehicle, or driving around the world more than twenty-nine times. If 0.1% of the global demand for PP was replaced with Hybrid 101, that's the same as removing 5,100 cars from America's roads or planting 1,200,000 trees, which would save millions of pounds of carbon dioxide a year.

About MammaCangura by Bellelli

MammaCangura is dedicated to ensuring top quality service for all their customers by offering safe, environmentally friendly and innovatively designed products everyone can afford. MammaCangura is a brand committed to safety, care, comfort and style, and their products have been carefully and responsibly designed with their young end-users in mind.

Bellelli manufactures the MammaCangura brand, and is committed to cutting edge technology, quality, responsibility and safety standards. Established 20 years ago, Bellelli has extensive experience in working with avant-garde materials, unabated R&D, sophisticated technology and their own in-house crash test facility. Bellelli is also a leading member of European Safety Standards Committees such as CEN, ISO and UNECE and guarantees the best child bicycle carriers and trailers on the market. MammaCangura North America was established in 2012. Learn more at http://www.mammacangura-na.com/index.html. You may also visit the MammaCangura Facebook page at Facebook.com/MammaCanguraNa.

About Cereplast, Inc.

Cereplast, Inc. (OTCQB:CERP) designs and manufactures proprietary biobased, sustainable bioplastics which are used as substitutes for traditional plastics in all major converting processes - such as injection molding, thermoforming, blow molding and extrusions - at a pricing structure that is competitive with traditional plastics. On the cutting-edge of biobased plastic material development, Cereplast now offers resins to meet a variety of customer demands. Cereplast Compostables® resins are ideally suited for single-use applications where high biobased content and compostability are advantageous, especially in the food service industry. Cereplast Sustainables® resins combine high biobased content with the durability and endurance of traditional plastic, making them ideal for applications in industries such as automotive, consumer electronics and packaging. Learn more at www.cereplast.com. You may also visit the Cereplast social networking pages at Facebook.com/Cereplast, Twitter.com/Cereplast and Youtube.com/Cereplastinc.

*Formerly named Cereplast Hybrid 101


            
MammaCangura by Bellelli FRECCIA ECO MR FOX ECO

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