Gigya Collaborates With Amazon to Offer 'Send to Kindle' Sharing to Gigya's Network of More Than 700 Clients, 1.5 Billion Unique Monthly Users

MOUNTAIN VIEW, CA--(Marketwired - Aug 30, 2013) - Gigya, the Connected Consumer Management Suite, today announced it is collaborating with Amazon.com (NASDAQ: AMZN) to integrate the Send to Kindle Button into Gigya's Share Plugins. The Send to Kindle Button enables website and mobile app users to seamlessly send content from webpages to their Kindles, allowing for anywhere, anytime reading on Kindle e-reader, Kindle Fire, or free Kindle reading apps for iPhone, iPad, iPod Touch and Android.

Gigya clients including Entrepreneur Media (Entrepreneur.com), DC Thomson (The Evening Telegraph) and BDFM Publishers (Business Day) are implementing the Send to Kindle Button by leveraging the new integration in Gigya's Share Bar. Through the integration, Gigya clients can boost content engagement across platforms through offering their users the ability to send articles directly to their Kindle and mobile devices.

"Amazon continues to be on the forefront of helping connected consumers engage with content and products regardless of the platforms they use," said Patrick Salyer, CEO of Gigya. "As a consumer, I love the reading experience on the Kindle, and through our relationship with Amazon, Gigya is helping our clients give consumers the ability to enjoy content on the go and across devices."

For information on implementing Send to Kindle through Gigya's Share Bar go to: http://info.gigya.com/amazon-send-to-kindle.html

About Gigya

Gigya's Connected Consumer Management Suite enables the world's largest brands, including Pepsi, Verizon and ABC to understand and connect more closely with today's mobile and socially connected consumers. Our technology helps businesses access, consolidate and manage permission-based identity and behavior data, while providing deep customer insights that turn data into action.

Through products like Social Login, Registration-as-a-Service, Social Plugins and Gamification, Gigya provides clients with the rich data, intelligence, and tools needed to reach consumers with the right messages, on the right platforms at the right time. Gigya drives user acquisition and engagement for nearly 700 enterprises and reaches 1.5 billion unique users per month, ensuring that today's businesses stay relevant in the age of the connected consumer.