DELRAY BEACH, FL, Nov. 5, 2013 (GLOBE NEWSWIRE) --
Lion World Travel
is proud to have
been the leader in North American travel to Southern Africa for
decades, and they are thrilled to announce their upcoming
50th Golden Anniversary. To celebrate, they are
undergoing a complete digital presence
transformation by re-branding their website, upgrading
their brochure and introducing several exciting new
initiatives.
Lion World Travel has been consistently building its social media
channels and engaging with their online community,
The Boma. A boma is a traditional African
gathering place where people congregate for food, entertainment,
and conversation. It is a place for storytelling and a coming
together of people. This online hub creates a perfect environment
for travelers to learn about their ultimate safari
experiences.
"We are all about the immersive experience with our customers and
we are very excited to introduce the innovative Layar App for our
new 2014 brochure," said Lucille
Sive, President of Lion World Travel. "By downloading this
app, one can experience a safari directly off of the printed page
or online, offering an amazing interactive experience. Our guests
are instantly transported to Africa; the Layar App page springs to
life and provides a sneak preview of the wonders that await
travelers on our tours."
Lion World Travel has developed a quirky new logo
representative of their unique and inventive
African vacations. In an effort to remain environmentally
conscious and keep Africa at the heart of
everything they do, they are now printing their business
cards on paper consisting of sanitized fiber from the dung of
elephants, rhino and other wild African herbivores. These unusual
cards embody Lion World Travel: 100% natural, 100% African, 100%
unique and 110% recycled…..it's the DUNG
thing!
Their imaginative travel itineraries, business
ideas and local expertise have always
distinguished them from the competition. After decades of industry
success and awards they have built solid relationships with
local hotels and safari lodges and enjoy exceptional
buying power. Additionally, they work closely with their
Africa-based associate tour companies, providing them with a strong
presence in Africa.
Their parent company The Travel Corporation owns
companies in Southern Africa and North America; Lion World Travel
is proud to say that they have a truly local presence on both
continents to better serve their clients' needs. Lion World
Travel is at home in Africa. Many of their staff hail from
South Africa, Zimbabwe and Zambia as well as from North America.
Their staff intimately understand the continent and provide insight
and advice regarding this exciting destination. Their local
knowledge allows them to plan itineraries around popular events and
their Africa Specialists work tirelessly
to make clients African vacation dreams a reality - whether they
are most inspired by wildlife, endangered species, cuisine, culture or hot air ballooning.
Their local offices provide 24-hour emergency
assistance and their Africa Specialists manage every
potential concern to ensure their clients always feel safe and
secure when traveling with them. While their roots are in Africa,
they are also local in North America with headquarters in Toronto
and offices in Edmonton, New York and Atlanta. Their knowledge and
experience in meeting the unique needs and desires of their
clients, combined with making sure all clients have a luxurious
trip at an affordable price, differentiates them from other
African-based tour operators.
Lion World Travel also works hard to protect their beautiful home
in Africa; they donate a portion of every booking to a local
preschool, provide school supplies, Christmas gifts and luncheons
to children and have assisted in a portion of the rebuilding of the
school. They also encourage sustainable tourism through their
affiliation with The TreadRight Foundation.
To celebrate with Lion World Travel and book your unforgettable tour, please call 1-800-387-2706 from North America or visit www.lionworldtravel.com">www.lionworldtravel.com.
About Lion World Travel
Lion World Travel specializes in group and
individual tours to Southern and East Africa and is a member of the
renowned Travel Corporation, which also includes Trafalgar Tours,
Contiki, Brendan Vacations, Insight Vacations, The Red Carnation
Hotel Collection, and Uniworld Boutique River Cruise Collection.
Approaching its 50th year, clients continue to benefit from Lion
World Travel's destination knowledge, expertise, and emphasis on
customer service. With all safari specialists having first-hand
knowledge of Africa, Lion World Travel can confidently assist
clients in creating an African adventure that fits their specific
interests as well as their budget. Extraordinary Service,
Affordable Luxury and Value for Money are what keep our clients
coming back to Lion World Travel.
Winner of the South African Tourism
Ubuntu Awards "Top Producing Tour Operator for
North America" for 2010, 2011, 2012 and 2013
Winner of the South African Airways "Award of Excellence in Travel
and Tourism for
North America" for 2012
Winner of Travelzoo Award for "Best Overall Provider of Vacation
Package Deals to
Warm Weather Destinations" for 2012
About The TreadRight Foundation
Lion World Travel is part of a joint initiative with The TreadRight Foundation, a not-for-profit foundation established by The Travel Corporation to encourage sustainable tourism within our own family of brands and in the places we visit. To date, TreadRight has donated more than US $2 million to sustainable tourism projects around the world. To find out more about our work with TreadRight visit: www.TreadRight.org.