Couples Resorts(R) Announces New VP of Sales & Marketing

MONTEGO BAY, JAMAICA--(Marketwired - Feb 11, 2014) - For more than 35 years, Couples Resorts has refined the Caribbean all-inclusive resort experience by utilizing a complete team of professional and experienced staff members. Recently, the company bolstered that team with the addition of Dean Sullivan as the new Vice President of Sales and Marketing.

With 18 years of experience in the tourism and hospitality arenas, Sullivan brings impressive credentials to his new position, starting February 17. According to Couples Resorts' Chief Executive Officer Glenn Lawrence, he also brings the experience and qualifications for success within a demanding and evolving field.

"We are delighted to have Dean join us at this point in Couples Resorts' development," said Lawrence. "Sales and Marketing in the tourism and hospitality industry has become a very challenging discipline within the global market place and requires innovative approaches and well qualified staff to meet those challenges. We have high expectations that Dean will be able to continue the progression of lifting the Couples Resorts BRAND to ever increasing numbers of satisfied guests."

Prior to joining Couples Resorts, Sullivan served as Vice President of Sales and Digital Marketing at Atlantis Paradise Island Resorts. According to Lawrence, that experience will prove invaluable for Couples Resorts, as it continues to spread the word about its five-star resorts.

"Couples Resorts have set the standard in luxury all-inclusive resort stays through attention to detail, service and un-paralleled guest experience," said Sullivan. "With a high number of repeat guests, solid partnerships throughout the travel-trade and owners that are true visionaries, I look forward to showcasing one of the Caribbean's most exotic brands to guests around the globe."

"Dean has a strong background in social and digital marketing, web site development, public relations, advertising, revenue management as well as managing tour operator and travel agent relationships," said Lawrence. "For over a third of a century, Couples Resorts has delighted guests by delivering world-class amenities and exceptional service in an enchanting, carefree, idyllic natural setting. We want more people to know about our exceptional product and services, and we believe Dean is the right person to help us spread the word."

About Couples Resorts
Couples Resorts, headquartered in Montego Bay, Jamaica, owns and operates four properties in Jamaica -- Couples Tower Isle, Couples Sans Souci, Couples Swept Away and Couples Negril. Pioneered by the legendary Abe Issa, "the father of Jamaican tourism," each Couples Resort is an unsurpassed model of the all-inclusive resorts concept, boldly designed with local inspiration to create a harmonic sense of nature and authentic Caribbean spirit. For more than 35 years, Couples has delighted guests and refined the Caribbean all-inclusive resort experience by providing unparalleled service, exceptional dining experiences and exclusive added value inclusions. For further information please visit http://couples.com.