Cellcontrol Launches 2nd Generation Distracted Driving Platform at Insurance Telematics USA 2014

CHICAGO, IL--(Marketwired - Sep 4, 2014) - Cellcontrol, the world's technology leader in stopping distracted driving, announced today the public unveiling of its second generation distracted driving platform, DriveID. In addition to the company's award winning core technology that prevents texting, emailing, and other inappropriate mobile device use while driving, Cellcontrol's DriveID also fully supports driver behavior monitoring and location based services. Modus™, a world leading end-to-end insurance telematics solution provider, has included DriveID into their extensive UBI solution offering.

The DriveID platform delivers several new and enhanced functionalities important to both insurers and their customers, including:

• Integration with Usage Based Insurance (UBI) programs and auditable data capture, storage and mining,
• Flexible policy control management and compliance reporting for use by parents, guardians and policy issuers, and
• Support for safe driver incentive programs to increase policy compliance and make safer driving both fun and rewarding.

DriveID's unique "Place and Protect" hardware platform allows quick installation on the windshield of the vehicle, requiring no wires, no interference or competition with the vehicles OBD port, making it a perfect data collection platform for a UBI program. DriveID's patented data transmission technology, which leverages the mobile device data plan, is the lowest cost and most granular data collection platform available in the marketplace.

"We are pleased to provide the leading technologies addressing both the prevention of distracted driving and the delivery of data required by various service platforms like insurance, GPS tracking, location based services, and driver performance and safety," says Joe Breaux, Chief Technology Officer at Cellcontrol. "While we are continuing to deliver tremendous value to our employer and retail customers through the prevention of distracted driving, we are also providing critical integration elements for other industry leaders interested in enhancing driver safety, through location-based and performance-monitoring services."

"The insurance telematics marketplace needs new, reliable, and cost-effective means of gathering and driving data," said Brandon Johnson, CEO of Modus. "The Drive ID device from Cell Control gives customers an option beyond OBDII devices. The smartphone based communication will help our customers to control costs as well. Connecting DriveID and ModusGo creates a new end-to-end solution that can support rapid, widespread deployment, and comprehensive driver scoring, all while putting distracted driving prevention at the forefront."

For more information regarding industry innovation at Insurance Telematics USA 2014, please visit the following URL:

http://www.telematicsupdate.com/insurance-telematics/

Cellcontrol representatives will be attending the show and are available for press interviews. Please contact Cellcontrol's PR representative, Jesse Hoggard, for additional details.

About Cellcontrol
Established in 2009, Cellcontrol delivers the world's leading technology to stop distracted driving for passenger and commercial vehicles. The company's patented distracted driving prevention platform and flagship product, DriveProtect, eliminates talking, texting, and browsing on any mobile device while a vehicle is in motion. Cellcontrol's mobile device policy enforcement technology has been recognized by the Consumer Reports, the Consumer Electronics Show and the National Traffic Safety Institute, and is used by families and Fortune 500 companies. For more information on the Baton Rouge, La.-based company, visit www.cellcontrol.com and follow @Cellcontrol.

About Modus
Since 1999, Modus has been developing wireless solutions, application development and logistics services to corporate enterprise, education, public service, and general business sectors. Since 2008, Modus has been a leading full service provider of insurance telematics solutions. Modus built the first UBI product offering on CDMA networks and is one of the only vendors with national, commercial UBI deployments across all the major cellular carriers. Modus is headquartered in Huntington Beach, California. For more information, see www.modusgo.com or follow us @GoModus.