TORONTO, ON, Sept. 23, 2014 (GLOBE NEWSWIRE) -- Spin Master Ltd., a global leader and one of the top five U.S. toy manufacturers*, is excited to launch new innovative brands like Chatsters, DigiBirds and Paw Patrol while continuing to evolve key brands with jaw-dropping technology like Air Hogs and Zoomer.
Spin Master's fall portfolio builds on the company's reputation as the leading trend-setter and category buster with a host of exciting new innovations that will strengthen their position among the most popular children's properties in the world, while introducing a number of exciting new brands.
"Spin Master has always prided itself on introducing new children's toy and entertainment products that have the 'wow' factor kids love," said Krista DiBerardino, Chief Marketing Officer of Spin Master. "This year, girls will fall in love with the new interactive BFF, Chatsters, a talking, dancing, "thinking," animated doll that can wow even the most tech savvy little girls. They can also adopt their very own personal puppy, with the launch of Zoomer Zuppies. And our Zoomer Dino is sure to mesmerize little boys everywhere. This wild pet dinosaur loves to play as he roars, chomps, spins, chases, and so much more."
Some key product offerings for 2014 include:
Air Hogs Zero Gravity Laser Racer™: The latest evolution in indoor all surface RC racing! Zero Gravity Laser Racer is a fully functional RC car that drives on the floor, up the walls and even upside-down! Its unique laser guided control allows it to go wherever you point it, delivering outstanding scale, speed and performance on any smooth surface. (WINNER - Walmart Chosen By Kids)
Air Hogs RollerCopter™: Smash, crash, roll and bash with the all-new Air Hogs RollerCopter! This totally new RC helicopter enables pilots to roll along the ground, up walls and even along the ceiling! The protective cage allows the helicopter to take serious bumps and keep on going. New pilots will never have to worry about crashing as they roll into an all-new RC helicopter experience with the Air Hogs RollerCopter!
Chatsters™: Spin Master's newest interactive doll, Chatsters, is a talking, dancing, "thinking," animated toy that can wow even the most tech savvy little girls. Her silly personality will come to life as you interact with Chatsters using the included accessories and her touch-sensor glasses. Six of her accessories, like her pet puppy Sprinkles, are equipped with a microchip that allows Chatsters to recognize and respond to them: try using the lipstick to change her lip colors! Her glasses are a pair of high-resolution LCD screens that feature animated eyes, mini games, and makeover activities. Download the free companion app to call and text Chatsters. She is truly your BFF!
DigiBirds™: DigiBirds are adorable, palm-sized interactive birds offered in a variety of different colorful designs that you can collect. It's fun to interact with a single bird but the real magic is building a choir of many birds that respond and sing to you or each other!
Moustache Smash™: Can you find the match to your moustache? If the card on the table matches your 'stache, SMASH it fast to win the card. Smash the most moustache cards and you win the game!
Paw Patrol Lookout Headquarter Playset™: Based the top-rated preschool series on Nickelodeon, the ultimate Paw Patrol toy is the Lookout Tower, featured in every episode! The playset comes equipped with a working elevator, slide, lights and sounds. And even comes with Chase and his vehicle!
Sew Cool Sewing Studio™: Now girls can start sewing in a safe and creative way! The Sew Cool Sewing Studio is a revolutionary threadless machine that's perfect for your first time sewing experience. It has everything you need to start sewing right away. Create 9 projects from start to finish. Included are patterns and pre-cut shapes for purses, pouches, characters and more. Encouraging imagination and hand eye coordination, young sewers will love it because they can do it by themselves. (WINNER - Walmart Chosen By Kids)
Shark Mania™: Shark Mania is the shark-chomping chase game! Race to Shipwreck Island, grabbing gold as you go. But watch out for the shark – he'll crash through the path and knock you out of the game! The pirate that makes it to the island first with the most gold wins!
Zoomer Dino™: Zoomer Dino is a wild pet dinosaur who loves to play. He roars, chomps, spins, chases, and so much more! Sensors in his nose allow him to react to his surroundings and kids can train him to sit, speak, and perform tail whips. His eyes change color to let you know his mood, and you can even make him mad by pulling on his tail! Zoomer Dino also comes with a controller; giving kids even more ways to make him run, chomp, move his head and tail, and become angry, on command. (WINNER – Walmart Chosen By Kids)
Zoomer Zuppies™: Girls can now have a teacup sized Zoomer hat matches their own personality and style. Each of the seven pups has its own name and style. There's one to match every outfit! They have the same iconic LED eyes as Zoomer that truly brings him to life. Zoomer Zuppies have five ways to play, including interactive moods, touch sensors, music player, mini games and poseable legs. These adorable little guys make the perfect purse pup.
*Source: The NPD Group / US Retail Tracking Service / Annual 2013 / Dollar Volume
For information on Spin Master please visit www.spinmaster.com
FOR MORE INFORMATION PLEASE CONTACT: |
Rachel H. Griffin |
Director of Global Communications |
Spin Master (Los Angeles) |
RachelG@spinmaster.com |
310-871-3919 |
About Spin Master Ltd.
A multi-category children's entertainment company, Spin Master has been designing, developing, manufacturing and marketing consumer products for children around the world since 1994 and is recognized as a global growth leader within the toy industry. Spin Master is best known for such popular brands as boy's action phenomena and 2009-2010 Boy's Toy of the Year winner Bakugan Battle Brawlers™, and award-winning brands Air Hogs®, Aquadoodle™, Spin Master Games™ including the popular Hedbanz™, Tech Deck™, Zoobles™ and Spy Gear™. The company has also marked an entry into children's media with the launch of Spin Master Entertainment, a subsidiary focusing on the design, development and production of television and other media properties. Spin Master employs over 900 people with offices in Toronto, Los Angeles, London, Paris, Hong Kong, Mexico City, Munich, and Milan. For additional information please visit: www.spinmaster.com
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