SEATTLE, Feb. 17, 2015 (GLOBE NEWSWIRE) -- Baristas Coffee Company, Inc. (OTCPK:BCCI), Via GlobeNewswire, a NASDAQ Company, announced that it has begun expanding its "World Famous Costume Coffee" through its 8 state franchise agreement with BMOC to include locations in shopping malls. Previously all Baristas Coffee locations were drive thru only. The first state to receive the new concept is Pennsylvania.
Barry Henthorn, CEO, stated: "The new mall locations will allow us to introduce the same high quality brand to additional consumers in a new environment. To date the malls are excited to bring in a fresh concept unlike anything else in the mall. The ability to expand rapidly via shopping malls and connecting with a new customer base make this a very exiting direction for Baristas. Having a strong franchise partner in BMOC has been very helpful in the development of the Baristas at the mall concept and in managing the support channels."
BMOC Partners CEO Lance Lehr stated: "Baristas' ability to utilize a small inline footprint that is readily adaptable to multiple configurations make it a natural fit for shopping malls. The costume themed coffee and expanded offerings along with the promotional and management elements that BMOC brings to the table will make this go BOOM!"
About Baristas Coffee Company (BCCI): Headquartered in the Seattle, Washington area, Baristas Coffee Company, Inc. was formed to create a national brand of drive-thru espresso stands. BCCI is accomplishing this by acquiring established businesses that fit its model, opening new locations, and by franchising. Baristas has separated itself from the competition with its "theme" of joining attractive female baristas in entertaining costumes preparing the finest beverages available on the market. Baristas is also the subject of "Baristas Grounded in Seattle," a reality TV show that premiered Oct. 11 2014 on WEtv (and can be viewed for a short time at http://youtu.be/NnTP58vbc1k) that takes an unprecedented and brutally honest look into the lives behind the scenes of girls from a variety of backgrounds who work in the Baristas stands. Baristas can currently be found in seven greater Seattle area locations as well as in Florida, and Montana. Your state, Coming Soon!
About BMOC: BMOC is a regional hospitality and Franchise operations company. Its founders have extensive experience in creating, marketing, and running multiple franchise systems. BMOC provides the experience and oversight to help ensure the success of the franchises it manages.
For more information on this fascinating concept please visit us at www.baristas.tv