Colin Cowie and Blue Nile Partner for an Exclusive Line of Engagement Rings and Fine Jewelry

Iconic Wedding Designer Will Also Become Brand Ambassador


NEW YORK, April 13, 2015 (GLOBE NEWSWIRE) -- Blue Nile (Nasdaq:NILE) announced today a partnership with iconic wedding designer, Colin Cowie, for an exclusive collection of engagement rings and fine jewelry. Colin will also become a spokesperson for the brand.

Available in early May at www.bluenile.com, the jewelry characterizes Colin's experiential approach to design – being inspired by everything around him – which results in signature touches, brilliant color, and the finest craftsmanship. Each piece is a reflection of Colin's wedding creations and is intricately designed to ensure it is as meaningful as the occasion it represents.

"I have always had a passion for jewelry and I am in the business of romance – they go hand in hand," said Colin Cowie. "At Colin Cowie Weddings we believe that dreams do come true and look forward to a successful journey with Blue Nile."

"Both Colin Cowie and Blue Nile are experience creators, whether it be Colin's intimate celebrations and iconic weddings or Blue Nile's build-your-own ring collection," said Blue Nile President, CEO, and Chairman Harvey Kanter. "Working together, we will provide a brilliant experience that celebrates the unique story of each individual couple."

Colin Cowie's assortment includes a bridal line of solitaire, halo, and three-stone style engagement rings with matching bands, as well as a fine jewelry line of stud and drop earrings, pendants, necklaces, and bracelets. The collection uses enduring platinum, 18k yellow gold, and 14k white gold, as well as Blue Nile diamonds and gemstones which are among the finest in the world. The jewelry will be available in three unique women's collections: Eternal, Promise, and Romance, as well as a men's collection.

Eternal Collection

The Eternal Collection displays the power of your everlasting love. Elegant and timeless, the infinity circles in this assortment represent that your devotion to one another knows no bounds. Prices range from $395-$5,400.

Promise Collection

The Promise Collection acts a beautiful reminder of your forever, together. Featuring Colin Cowie's own signature interlocking C design, this innovative assortment is a chic way to showcase your endless love. Prices range from $400-$6,150.

Romance Collection

The Romance Collection is the ultimate expression of your passion. This bright and bold assortment epitomizes the beauty of evermore. Prices range from $1,080-$7,800.

The Men's Collection

Ultimate balance. Mixed metals, diamond accents and infinity designs represent your devotion. Prices range from $1,380-$2,720.

For more information or hi-res photos, please contact:

Josh Holland
Blue Nile, Inc.
206-336-6773
joshh@bluenile.com

About Colin Cowie

Colin Cowie is on fire with an events business that travels the four corners of the world doing everything from intimate birthday celebrations to iconic weddings to corporate bashes, a hot new website on weddings and a consulting business that works on international hospitality and design projects for hotels, retailers and airlines. He's also a regular contributor to NBC's The Today Show, a popular personality on HSN with home and lifestyle collections, and has an ever-growing collection of lifestyle and entertaining books. The party planner of choice for celebrities like Jennifer Aniston, Tom Cruise, Jennifer Lopez, Oprah Winfrey and Kim Kardashian, what sets Colin apart is his experiential approach to design; what you smell, touch, taste, feel and hear are carefully orchestrated to create the ultimate experience for Colin's clients.

About Blue Nile, Inc. (Nasdaq:NILE):

Blue Nile, Inc. is a leading online jeweler. The company offers a smarter way to buy engagement rings, wedding rings, and fine jewelry by providing in-depth educational materials and unique online tools that place consumers in control of the jewelry shopping process. Blue Nile has some of the highest quality standards in the industry and offers thousands of independently certified diamonds and fine jewelry at prices significantly below traditional retail. Blue Nile can be found online at www.bluenile.com. Blue Nile's shares are traded on the Nasdaq Stock Market LLC under the symbol NILE.